Inditex, The Parent Company Of Zara, Announces Commitment To Hiring More People With Disabilities
Inditex, the parent company of Zara, aims to hire more people with disabilities throughout the globe within the next two years. The fashion company is aware of the increased attention…
Say Goodbye To Overpriced Groceries With Price Kaki
The cost of living is going up, which is a problem, especially for people with less money. And as helpless consumers, there doesn't seem to be much we can do…
GRAZIA: The Italian Fashion Magazine Debuts In Singapore And Malaysia
GRAZIA, the fashion magazine from Heart Media Group, will debut in Singapore and Malaysia in March. Known as "Italy's fashion bible," the magazine is produced by the Mondadori Group and…
Stagwell Expands Global Reach: Adds Thai Advertising Agency CJ Worx To Affiliate Network
As part of its ongoing effort to expand its presence in the Asia-Pacific region, the international marketing communications firm Stagwell has added the advertising agency CJ Worx of Thailand to…
Singapore Social Media User Base Declines: New Report Shows Decrease In 2023 Compared To 2022
In comparison to 2022, the percentage of users has decreased this year. Research has indicated that just about 84.7 percent of Singapore's population, or about 5.08 million people, are regular…
Case Studies: Brands That Nailed Their UX
The quality of your business's products and customer relationships can be determined by its UX brand design. As a result, products are now more focused on people than ever before,…
Discover the Top 7 Largest Fast Food Companies in Asia
There are millions of us that eat at fast food restaurants on a daily basis, and these establishments today have more options than they ever had before. There is a…
Top 5 AI Marketing Tools to Grow Your Business Fast & Easy
Artificial intelligence (AI) is now widely used in marketing. Companies of all sizes—large and small—use the best AI marketing solutions to promote their brands and enterprises. Using AI-powered marketing tools…
Trouble Brewing Launches Joe’s Singapore Seltzer: Singapore’s First Locally-Brewed Hard Seltzer
The new and innovative beverage has been created to bring a refreshing and low-calorie hard seltzer with all-natural flavours to a growing segment of health conscious consumers. Introducing Joe’s Singapore…
Business As A Force for Good: How Helping MSMEs Flourish Will Result In A Stronger, Healthier Economy
The global economy is facing an uncertain outlook and Malaysia, predicted to grow at a slower pace in 2023, is not immune from this forecasted economic downturn. In turn, this…
Why Consumer Behavior is Important in Marketing
What is consumer behavior? Consumer behavior is the study of how people select and use goods, services, events, and concepts. It is crucial because it enables companies to comprehend the…
ChatGPT: The Future of Education or the End of MBA’s?
Ha! MBA's better watch out, ChatGPT is coming for ya! The artificial intelligence chatbot, backed by Elon Musk, is threatening to disrupt the business school scene. A professor from the…
Aparna Dhingra promoted to Head of Region (HR) for Asia Pacific, Africa, and Middle East at BMW Group
Aparna Dhingra, who has over 20 years of experience in the industry, has been promoted from her role as Head of HR and Administration at BMW India to Head of…
Best Social Media Platform to Use for B2B Marketing
Which B2B social media platforms to prioritise is a crucial decision when developing your marketing strategy. Thanks to social media, business marketers can showcase their products, employees, and priorities in…
How The Giants Do It: The Impact Of Personalisation On Customer Engagement And Loyalty
The marketing industry has recently become obsessed with personalisation, and for good reason! Personalisation means adapting what you sell, provide, or say, to the specific needs of each customer. And…







