Marketing in Asia: An Exclusive Interview with April Tayson
1. Why does switching measurement platforms remain to be one of the most…
Omnicom Advertising Asia assembles senior team to help brands in Asia build tomorrow’s relevance today
Omnicom Advertising Asia (OA Asia) today announced the formation of a new…
Give the Merlion a Break: VML, Scoot and Singapore Tourism Board Turn a National Icon into a Regional TikTok Movement
What happens when one of the world’s most photographed landmarks asks for…
McCann Philippines Promotes Mitzie Lim-Nacianceno and Bambi Reyes to CEO and COO, Ushering In a New Era of Leadership
McCann Philippines Chairman Raul Castro has announced the promotion of Mitzie Lim-Nacianceno…
Vaseline Celebrates Stubborn Everyday Love with ‘Love Hurts’
Vaseline has unveiled ‘Love Hurts’, a new campaign film that immortalises the stubborn,…
Independent Agency, The Garden Rebrands After Building a New Era Marketing OS
Social Garden, one of Australia's leading independent marketing agencies, today announced it…
GapMaps Partners with Panolytica to Deliver Advanced Consumer Segmentation Data
GapMaps has announced a new strategic global partnership with UK-based data specialists…
AIA Singapore reimagines sustainability through the eyes of children in new short film series
AIA Singapore today launched a four-part short film series exploring sustainability through…
impact.com Expands YouTube Collaboration as Creator Partnerships API Early Adopter, Powering End-to-End, Performance-Driven Creator Campaigns
impact.com, the world’s leading commerce partnership marketing platform, today announced it is…
Exclusive Interview: Canon Singapore CEO Toshiyuki Ishii Shares Insights with Marketing In Asia
1. What are some of the characteristics of marketing to Gen Zs…
Sprite Lands Back in the Heart of Street Culture in ASEAN & SouthPacific with Launch of New Global Platform ‘It’s That Fresh’
Sprite®, the world’s No. 1 lemon-lime soft drink, is entering its boldest,…
BBH Funds Future Generation of Talent with Sixth Year of Barn
BH London is reinforcing its commitment to helping junior talent enter the…
Effie Worldwide Reveals Global Grand Contenders for its 2025 Global Best of the Best Effie Awards
Effie Worldwide, the global authority on marketing effectiveness, today unveiled the 47…
INTERNATIONAL SUSTAINABILITY WEEK 2026 SOFT LAUNCH SIGNALS SHIFT FROM SUSTAINABILITY AMBITION TO REAL-WORLD DELIVERY
As global energy markets face continued volatility amid geopolitical uncertainty, cities and…
LANEIGE appoints Jung von Matt HANGANG for global Bouncy & Firm Serum campaign
In a category obsessed with instant results, LANEIGE is choosing a more…
