From Nomad To Digital Marketer: A Life-Changing Journey From Mongolia To Singapore
In Singapore, one of the first things that happen when someone meets me is that they say I have a very unusual name. The second thing that happens is that…
From GE14 to Royal Wedding, Top 3 Lessons Every PR Practitioner Should Learn
Be prepared with Plan B, predict the worse case scenario and keep Plan B, Plan C or even Plan D in your pocket for crisis control. It’s been a crazy…
Insights: Ramadan Online Shopping Trends
What is Ramadan? Ramadan is the most sacred month of the year for Muslims. During Ramadan, Muslims practise fasting from dawn to sunset. Eid al-Fitr marks the end of Ramadan…
There’s Only One Successful Social Media Measurement, We Need To Admit That
Among many great things social media platforms can do, one really stands out. Social channels are an effective content distributor, hands down. Almost all brands are relying on social media…
The Rise Of UX Writing And What It Means For Malaysian Writers
Have you ever uninstalled an app just a few seconds after you have downloaded it? Does this flow sound familiar—download app, launch app, don’t understand what the app is about…
Reuters Plus Research Reveals Growing Demand For Personalisation In Branded Content
Consumers are increasingly interested in content that reflects their personality type and is delivered in their preferred tone and style, according to new research published today by Reuters Plus –…
Here’s One Easy Way To Attract New Readers To Your Blog
Sustaining the existing readers to keep on coming back to your blog is easy, but to attract new ones is another story. Frankly, it’s tough. There are many ways to…
Celebrating Ramadan in Malaysia and Indonesia.
A large part of the Ramadan experience is not just the change in mindset and intent but also the disruption of daily routine on both an individual and collective level.…
43 Most Inspirational Linkedin Icons In Malaysia You Should Follow Right Now
Creating content for the sake of creating content won’t help you grow, it will create noise surrounding you instead. Not only it is annoying, your brand won’t look good either.…
Digital Marketing Freelancers: Who Says Dealing With Small Businesses Is Easy?
Warning: It’s not a walk in the park. Be prepared to walk away when the deal is becoming unfair to you. Dealing with small businesses is tougher than large corporations…
How To Deliver Excellent Customer Experience The Spotify Way
Personalized Discovery: Listen to Music You Love with All-New Free on Spotify Music is the great connector. It unites us across markets, ages, backgrounds, languages, preferences, political leanings and income…
What Is The Difference Between Personal Image and Personal Branding?
Being unique stands you out and draw people to you; being a brand is a possibility for everyone; it should represent who you are and what you have to offer.…
Storytelling In The Local Movie Industry: Who
Kudos to Astro Shaw for a successful new movie, DUKUN, which is loosely based on Mona Fandey and her publicly controversial criminal trial.Let’s rise for a virtual standing ovation to…
Are We Taking Our Social Media Too Seriously?
We need to remember that people are unique with unique experiences and one size does not fit all. Have you ever scrolled your social media handles and feel a pang…
The Ten Product Brand Commandments
The Ten Product Brand Commandments comes into effect in reassuring no unwanted âincidentâ should occur during production time. What do product brands have in common with marketing?Everything. Marketing can go…
