Tyroo x Pinterest Partnership: A New Era in Visual Inspiration Advertising
Tyroo, a significant player in the adtech industry with Asian roots, has recently declared a global collaboration with the visual discovery platform, Pinterest. This partnership aims to amplify the exposure…
Xscale Ignites Strategic Collaborations in Tech Industry with ‘Coffee with Xscale’ Event
Unleashing a Wealth of Opportunities The vibrant city of New Delhi played host to an event that may well redefine the trajectory of the B2B SaaS and Technology industries in…
The Marketing Society Hong Kong Strengthens Its Board with Trio of Renowned Industry Leaders
The Marketing Society Hong Kong is pleased to announce the induction of three key leaders into its board – Nixon Cheung, Head of Commercial and Brand at Hong Kong Tramways,…
Astro Malaysia’s RM300 Million Pledge to Fuel Local Content Despite Economic Headwinds
Astro Malaysia Holdings Bhd has announced a strong commitment to boost local content creation with a substantial investment of over RM300 million for the financial year ending 31st January 2024…
Experience High-Flying Beauty: Fenty Beauty’s Immersive Campaign on Singapore Flyer
Fenty Beauty, the brainchild of celebrated artist Rihanna, is scaling new heights of experiential marketing in Singapore. The renowned beauty brand has taken over the iconic Singapore Flyer, offering fans…
Unlocking Indonesia’s Green Economy: A Groundbreaking Report by AC Ventures and BCG
Indonesia's eminent early-stage venture capital firm, AC Ventures (ACV), and the globally recognized Boston Consulting Group (BCG) have released a landmark report on Indonesia's green growth potential and the impending…
Harnessing the Power of Pause: POKKA’s Innovative Campaign for Mental Well-Being
In the hustle and bustle of everyday life, moments of pause and reflection are often lost. POKKA Singapore seeks to address this with their novel campaign - "Let's pause, let's…
Bose Corporation Syncs Up With VaynerMedia: A New Wave in Global Brand Strategy and Media Planning
In a strategic move bound to resonate across the global creative scene, Bose Corporation has appointed VaynerMedia as its global brand agency of record. This significant decision was announced via…
Bilal Khan Takes the Helm as Group Director at Lion & Lion: A Strategic Leap Towards Integrated Brand Marketing
In a promising strategic move, Southeast Asian network Lion & Lion has appointed Bilal Khan as its Group Director of Strategy and Media Integration. With this move, Khan will drive…
An Award-Winning Marketer’s Move: Daniel Wong Appointed Business Director at DNA Creative Communications
A monumental shift in the marketing landscape has occurred as award-winning marketer Daniel Wong ascends to the role of Business Director at DNA Creative Communications (DNACC). With a reputation for…
Unleashing the Power of dLocal’s Invoice Collection: A Dynamic Solution for Emerging Markets
In our never-ending quest to keep our readers of Marketing In Asia (M.I.A) well-informed, we recently had the privilege of interacting directly with Frederico Mazzoli, the VP Product of dLocal.…
Navigating the Economic Storm: Expert Insight on the Ukraine-Russia Conflict’s Impact on Asian Markets
Recently, in a conversation with the well-established business tycoon, Alok, we examined the economic implications of the ongoing Ukraine-Russia conflict on global markets, with a special focus on its impact…
Revitalized Malaysia Indonesia Business Council Heralds New Era Under Nazir Razak
In an exciting development for Southeast Asian commerce, the Malaysia Indonesia Business Council (MIBC), reinvigorated and reestablished, announced its new chairman - the former head of CIMB Group, Tan Sri…
Unleashing the Dragon: The Story of Cyber Espionage from China’s Eye
In a recent development that testifies to the rising stakes in the world of cybersecurity, Microsoft disclosed a cyber breach by a Chinese actor, nicknamed Storm-0558, that affected numerous US…
Chandrayaan-3: Unveiling India’s Next Lunar Odyssey
As the world readies itself for the launch of the much-awaited Chandrayaan-3, it's the perfect opportunity to appreciate the evolution of India's lunar exploration ventures and the remarkable progress they…
