Kalyan Jewellers Celebrates Womanhood with #SimplyMe Campaign
In a tribute to the essence and strength of womanhood, Kalyan Jewellers has unveiled its latest digital initiative, the #SimplyMe campaign, ahead of International Women's Day. This 50-second advertisement not…
Myntra Elevates Sneaker Culture with CGI-Led Campaign
In a striking display of digital artistry, Myntra, a frontrunner in India's online fashion and lifestyle market, has recently unveiled its latest CGI-driven activation. This initiative is designed to shine…
Empowering Women in Sports: Decathlon India’s “Play Your Own Way” Campaign
Fostering an inclusive and empowered community, Decathlon India heralds the return of its groundbreaking "Play Your Own Way" campaign, aligning with the global observance of International Women's Day. This initiative…
Dentsu Indonesia Welcomes Elvira Jakub as New CEO
Dentsu's shaking things up in Indonesia with Elvira Jakub stepping in as CEO. She's filling Prakash Kamdar's shoes after his year at the wheel and she's not new to the…
Rajiv Bajaj Announces Bajaj Auto’s Launch of the World’s First CNG Motorcycle in Upcoming Quarter
Bajaj Auto plans on coming out with the first CNG-powered motorcycle in the entire world by the end of the next quarter. This is in line with the initial aim…
Pepsi Unveils New Logo with Spectacular Global Displays
In a bold move that underscores its commitment to innovation and staying ahead in the beverage industry, Pepsi has officially unveiled its new logo, marking the first major global redesign…
MacBook Air Gets a Major Boost with M3 Chip: A New Era of Performance
Apple has once again raised the bar in the laptop market with the introduction of the new MacBook Air, equipped with the cutting-edge M3 chip. This latest development promises a…
India’s DoT Launches DIP and Chakshu to Fight Cybercrime and Financial Fraud
The Department of Telecommunications (DoT) in India has made a significant stride towards enhancing national cybersecurity and financial fraud prevention. With the recent launch of its Digital Intelligence Platform (DIP)…
foodpanda Welcomes Jaslin Goh as APAC Marketing Vice President
foodpanda has appointed Jaslin Goh as the new vice president of marketing for APAC. Based in Hong Kong, Jaslin Goh replaces Anna Znamenskaya and will report directly to John Fang,…
Flipkart Innovates with UPI Services, Aiming for a FinTech Revolution
In a strategic move that promises to reshape the online shopping experience, Flipkart, India's homegrown e-commerce giant, has announced the launch of its own Unified Payments Interface (UPI) services. This…
ShamROCK Your March: Connor’s Stout Porter Revamps St. Patrick’s Day Celebrations Across Malaysia
This March, Connor's Stout Porter invites enthusiasts of good cheer and great beer to a St. Patrick's Day revelry unlike any other. Known for its rich taste and British flair,…
Narayan Devanathan Steps Up as Dentsu South Asia’s President and CSO
Narayan Devanathan takes over as President and Chief Strategy Officer (CSO) of Dentsu India at a critical juncture for the company. Reporting to Harsha Razdan, CEO, dentsu South Asia, Devanathan…
India Mandates Tech Firms to Obtain Approval for AI Tools
In a significant move to bolster digital safety and reliability, the Indian government has mandated that technology firms secure official approval prior to the public release of artificial intelligence (AI)…
Parle Agro Welcomes Ankit Kapoor as New Marketing and International Business Chief
Parle Agro, the largest Fast Moving Consumer Goods (FMCG) company in India, has announced the appointment of Ankit Kapoor as the new Head of Marketing and International Business for the…
Urban Company’s ‘Chhoti Soch’: A Bold Stand on Profession Prejudice
Urban Company, a prominent platform that bridges the gap between customers and service professionals, has once again caught the public's eye with its latest short film, "Chhoti Soch". Following the…



