Yeshan Sarees Unites with Malaysian Advocates for Women’s Empowerment with The #BornToFly Campaign
Local Indian fashion brand, Yeshan Sarees is looking to drive in-depth conversations…
A Fresh New Dawn: Rabanne Embarks on a Stylish Journey with Bold Rebrand and First-Ever Makeup Line
As we near the 60th anniversary of the renowned fashion and fragrance…
The Kebaya Heritage Design Competition: A Confluence of Culture, Fashion, and Tradition
In a dazzling display of multicultural splendour, the Kebaya Heritage Design Competition,…
Riding High: Lil Nas X Boosts Crocs’ Brand Image as Global Ambassador
If there's one thing we've learned about the sensational artist, Lil Nas…
Asian Fashion Powerhouse Love, Bonito, Invades NYC: A Step towards Global Expansion
Love, Bonito, a leading Singaporean womenswear fashion brand, has recently made a…
Gusto Collective Revolutionizes Brand Technology Landscape: Acquires Mercury Integrated to Unlock Regional Opportunities
As your premier source for business and marketing insights, Marketing In Asia…
Smriti Mandhana Strikes A Six As New Brand Ambassador for Wrangler
Celebrated Indian cricketer, Smriti Mandhana, has now been appointed as the new face…
Virat Kohli’s Wrogn Zero: Marrying Style and Comfort on Flipkart
Indian cricket legend Virat Kohli has launched a new fashion line, Wrogn Zero, in…
Triumph at Cannes 2023: The Rise of Indian Influencers on the Global Stage
In the summer of 2023, the red carpet at the prestigious Cannes…
Levi’s Legacy 150: A Fusion of Fashion, Heritage and Innovation
For over a century, Levi's has been synonymous with quality, sustainability, and…
Alia Bhatt Breaks Barriers As Gucci’s First Indian Global Ambassador!
In a monumental announcement, celebrated Bollywood actress Alia Bhatt has been named…
Sustainable Advertising in India: Responding to Climate Change Trends
India is one of the most vulnerable countries to climate change, and…
American Eagle and Elf Beauty join forces for a clothing-inspired makeup collection
Beauty brand Elf has teamed up with teen retailer American Eagle to…
Amazon Fashion Launches ‘The Plus Shop’: A Destination for Trendy Plus-Size Fashion in India
"The Plus Shop" by Amazon Fashion is a destination for trendy -size…
Jimmy Choo & Pretty Guardian Sailor Moon Collaboration: Bold Footwear & Accessories Inspired by Female Empowerment
Luxury fashion brand Jimmy Choo has teamed up with popular manga series…