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Marketing In Asia > Blog > Business > Brand Highlights > Revolutionizing the Malaysian Kitchen: BALMUDA Unveils Groundbreaking Appliances
Brand HighlightsBusinessNewsPress Release

Revolutionizing the Malaysian Kitchen: BALMUDA Unveils Groundbreaking Appliances

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Last updated: 2023/12/04 at 8:02 PM
haidar bajrai
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Japan’s renowned BALMUDA, celebrated for its innovation in kitchen appliances, has recently launched two of its most anticipated products in Malaysia: BALMUDA The Toaster and BALMUDA The Pot. These products, unveiled at a grand media event, mark a significant milestone in the company’s journey of redefining the culinary landscape in Malaysia.

BALMUDA’S JOURNEY TO INNOVATION

Founded in 2003 by Gen Terao, BALMUDA has established itself as a beacon of creativity and excellence in the home appliance industry. With a staggering sale of nearly 2 million toasters globally since 2015, BALMUDA’s philosophy centers around designing appliances that not only serve a functional purpose but also bring joy and excitement to its users.

THE MAGIC OF BALMUDA THE TOASTER

BALMUDA The Toaster is more than just a regular toaster; it’s a culinary game-changer. Equipped with advanced “steam technology” and precise temperature controls, it breathes new life into ordinary bread, transforming it into perfect bakes. This toaster has popularized the concept of “REBAKE” in Japan and is fondly known in South Korea as the appliance that brings stale bread back to life.

REVOLUTIONARY FEATURES OF BALMUDA THE TOASTER

This appliance stands out with its unique capability to balance moisture and texture, ensuring crispy exteriors while maintaining a moist and fluffy interior. With four distinct steam-driven modes, it caters to a wide array of confectioneries, from toast and croissants to local favorites like curry puff and roti canai. The Classic mode further expands its versatility, perfect for dishes beyond bread.

BALMUDA THE POT: A NEW ERA IN BREWING

BALMUDA The Pot redefines brewing with its innovative precision pouring, temperature control, and extraction techniques. This compact and elegantly designed pot offers an unparalleled experience in brewing a perfect cup of coffee or tea, thanks to its gooseneck feature and rapid heating capability.

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THE PHILOSOPHY BEHIND BALMUDA

Ms. Lim Pei Yan, Co-Founder and Executive Director of Visionary Solutions Sdn Bhd, emphasized BALMUDA’s mission to enrich lives by transforming kitchens into hubs of creativity and enjoyment. According to her, BALMUDA’s products are designed to cater to the busy lifestyles of Malaysians, enabling them to enjoy fresh and delightful culinary experiences effortlessly.

EXPERTS’ ENDORSEMENT

Renowned pastry Chef Chong Ko Wai and Head Barista Wesley Liew have praised BALMUDA’s appliances for their contribution to their respective crafts. Chef Chong highlighted the toaster’s crucial role in achieving perfect bakes, while Barista Liew focused on The Pot’s precision in brewing superior quality beverages.

A FIRST-HAND EXPERIENCE

The media event also featured an interactive culinary session where attendees could experience the magic of BALMUDA’s new range. The session showcased the versatility and technological prowess of these appliances, leaving a lasting impression on the participants.

AVAILABILITY AND MORE INFORMATION

BALMUDA The Toaster and BALMUDA The Pot are now available in Malaysia at RM1,799 and RM799, respectively. For more details, visit the official websites of BALMUDA Malaysia and Visionary Solutions, or follow them on social media.

By integrating cutting-edge technology with an understanding of contemporary lifestyles, BALMUDA is not just selling appliances; it’s offering a new way of life, where every meal becomes a moment of joy and every kitchen a space of creativity and connection.

Legal Disclaimer: The Editor provides this news content "as is," without any warranty of any kind. We disclaim all responsibility and liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. For any complaints or copyright concerns regarding this article, please contact the author mentioned above.

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TAGGED: appliance design, BALMUDA, barista, bread transformation, breakfast, brewing, Coffee, confectionery, cooking, cooking gadgets, Culinary Experiences, culinary innovation, culinary session, food enthusiasts, fresh bakes, Gen Terao, gourmet experiences, Home Appliances, innovative design, Japanese technology, kitchen appliances, lifestyle, malaysia, Malaysian market, marketing, pastry chef, pot, precision pouring, REBAKE, revolutionary, social media, steam technology, tea, technology, toaster, web story

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    haidar bajrai December 4, 2023 December 4, 2023
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    By haidar bajrai
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    With a strong sense of compassion and a desire to effect real change, I am a passionate and purpose-driven person committed to having a positive impact on the world. I am inspired by works that present fresh viewpoints and insights. Hence i engage with travelling and participating in outdoor activities to learn more about the world. Exposure to diverse cultures and environments fuels my capacity for creative problem-solving, which also broadens my perspective on life.
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