Eating The Big Fish
Take a step back, think strategically deeper and do not rush the process. When it comes to startups related discussion and how to compete with the big boys out there,…
Socialbakers On Facebook Q1 2019 Earnings
Users aren’t abandoning their use of the app. As marketers continue to look for ways to engage with their audiences in the digital world, it comes as no surprise that…
Marketing Trends In Bangladesh That Will Dominate 2019: Perspectives From Industry Leaders
We recently interviewed four distinguished industry leaders on the growing marketing trends that will influence and eventually dominate 2019 in Bangladesh.
The Economist Group Announces Lara Boro As New Chief Executive
The Economist Group has announced that Lara Boro will become its new chief executive. Lara joins from Informa, where she is currently CEO, Informa Intelligence. She will take up the…
Millennials Marketing: Looking Beyond Than Just The Balance Transfer
Author, Zahiruddin Ghazali Without a doubt, banks prefer their customers to be financially stable, in this case, the Gen Y or Millennials, a substantial market size every single industry is…
Resulticks: Marketing Data Deluge Hinders More Than A Third of SEA Businesses
New research report also examines marketing priorities for businesses in 2019 New research from Resulticks finds that a third of all companies feel that an overwhelming volume of data, and…
The 10 Keys To Creating An Inspiring Brand Story
It’s surprising how a lot of brands still don’t have a deliberate brand story that gets their targeted audiences to really give a sh*t about them. Think about it. Do…
Hootsuite Named A Leader In Sales Social Engagement Tools Report By Independent Research Firm
Hootsuite, the global leader in social media management, today announced it has been recognized as a leader in “The Forrester New Wave™: Sales Social Engagement Tools” report. The report analyzed…
Are You Measuring What Really Matters?
Here’s how to move away from superficial metrics in 5 simple steps During my career, I had the privilege to work with many “big brands” in the digital marketing space…
How To Tell If Someone Really Is A Digital Marketing Expert
I find it fascinating how ever-so-often I come across people who confidently state that they’re an “expert” in something. These days, particularly on LinkedIn, it’s almost every fifth or sixth…
An Alternative Way To Communicating CSR
Author, Nazahah Abd Rahim CSR is about the relationship between a business and its stakeholders. Due to this relationship, any CSR initiatives should be disclosed, thus the importance of CSR…
International Celebrity Couturier Elizabeth Grace Launches First Singapore Bridal Atelier, Elizabeth Grace Couture
Elizabeth Grace Couture’s latest collection featuring made-to-measure bridal separates is for brides who want it all International celebrity couturier Elizabeth Grace launched her first Singapore bridal atelier in Tanglin Shopping…
WTTC Announces Winners Of 2019 Tourism For Tomorrow Awards
The World Travel & Tourism Council (WTTC) is delighted to announce the 2019 leaders in sustainable tourism at the Tourism for Tomorrow Awards ceremony. The Awards, now in their 15th…
3 Ways To Create Meaningful Content
I believe that we’ve all heard about the importance of creating meaningful content. Or how storytelling content is so important to draw more engagement from your audience. How does it…
Nearly Half of Malaysian SMBs Are Aware Of But Not Taking Advantage Of Government Support For Digital Transformation
Cisco’s study revealed how Malaysian SMBs are on the cusp of next level digital maturity but failure to address hurdles may hinder efforts According to the ‘APAC SMB Digital…
