Havas Group launches Havas Play, a global network for meaningful brand experiences
Havas Group has recently revealed the worldwide launch of Havas Play - a new network focused on creating business outcomes through merging entertainment, sports, technology and fandom. Their ultimate goal…
Actor Akshay Kumar ventures into men’s personal care with Good Glamm Group partnership
Akshay Kumar, a celebrated Bollywood actor, has teamed up with the Good Glamm Group to introduce a fresh array of holistic personal care and wellness products tailored for men. By…
Roojai Raises $42 Million to Expand Affordable Insurance Products Across Southeast Asia
Roojai, a Thailand-based insurtech firm, successfully closed a Series B funding round with HDI International, part of the German Talanx Group. The total money raised from this round was $42…
Coca-Cola Renewed Its Decades-Old Relationship With Golden Screen Cinema
With the signing of a new beverage concession agreement, Coca-Cola Malaysia has extended its almost three-decade strategic alliance with the premier cinema exhibitor, Golden Screen Cinema (GSC) on March 31, 2023.…
Crayon Promotes Three Leaders to Executive Roles for APAC Region
The executive leadership roles for the APAC region have been given to three leaders, according to Crayon, a global leader in IT services and innovation. Kate McGorman, Mathew Howard, and…
ICICI Lombard Launches #UnbelievableButTrue Campaign to Promote Comprehensive Health Coverage
The second part of ICICI Lombard's #UnbelievableButTrue campaign, which aims to raise awareness of its comprehensive health coverage policy that meets the changing needs of modern people and families, just…
Dell Technologies Launches ‘Back to School’ Campaign to Empower Students with Technology
As the start of the new school year draws near, Dell Technologies has unveiled its most recent “Back to School” campaign, emphasizing the role that personal computers play in enabling…
E-Commerce Platforms Brace for Impact as Indian Government Mulls Related Party Sales Ban
The Indian government is evaluating the option of banning connected entities or related companies of internet marketplaces from offering goods or services to registered dealers on their online portals. The…
Groom Like A Royal: Bombay Shaving Company’s Partnership with Rajasthan Royals
Bombay Shaving Company is thrilled to announce its new product and content collaboration with the Rajasthan Royals cricket team. As the proud "Official Grooming Partner" of the squad, we have…
EazyDiner Raises Rs 40 Crore Funding, Plans to Expand Across India and Middle East
EazyDiner, a service that allows users to reserve tables at eateries and make payments as well as discover new culinary options, has secured Rs 40 crore in funding from DMI…
From Fire to Dostana: Exploring Representation of the LGBTQ+ Community in Indian Media
India has a complex history regarding the treatment of the LGBTQ+ community. While ancient texts show a rich history of gender and sexual diversity, modern times have been challenging for…
Pepsi’s Updated Design Pays Homage to Its Legacy While Embracing Modernity
Pepsi, the renowned international brand, has updated its logo and branding system for the first time in 14 years. This alteration highlights their commitment to staying current with new trends…
Packaged Protein Foods and Sustainability: Balancing Convenience with Environmental Impact
The protein food industry is growing rapidly. The market is buzzing with innovative solutions targeting global challenges like nutrition deficiency, food security, climate change, and contagious diseases. Recently, there has…
Optus To Showcase The Future of Racing With 5G-Powered VR Track Tour At The Australian Grand Prix 2023
Marketing In Asia (M.I.A) recently had the opportunity to speak with a representative from Optus, the Australian telecommunications company, regarding their upcoming partnership with the Formula 1® Rolex Australian Grand…
HP Inc. to Expand Manufacturing Operations in India to Better Serve Domestic and Global Markets
HP Inc. plans to make its newest line of products in India so it can better serve the Indian market. India is a crucial market for HP, according to CEO…
