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Nike
BrandingMarketing

Breaking Barriers and Creating Change: Nike’s Market-Oriented Social Activism

Nike has recently redesigned the home and away jerseys for the English women's football team, the Lionesses, after concerns were raised regarding difficulties female athletes faced when menstruating. The previous…

profile By Eshita 3 years ago
Read More
Hardik Pandya
AdvertisingBrandingMarketing

Taco Bell Partners with Hardik Pandya to Promote Xbox Giveaway in India

Hardik Pandya, an Indian cricketer and youth icon, has been named Taco Bell's first-ever brand ambassador in India, according to the well-known fast-food chain. Hardik will publicise the month-long giveaway…

profile By Eshita 3 years ago
Read More
TikTok Revamps Creator Earnings
BusinessPress ReleaseViral News

Monash Expert Urges For Comprehensive Action To Address Cybersecurity Risks Of Social Media Platforms

Concerns about online security have grown since the Federal Government banned TikTok on government-owned devices. However, Professor Monica Whitty, Head of the Department of Software Systems & Cybersecurity at Monash…

profile By MIA Editor 3 years ago
Read More
Radio mirchi partnership with Mumbai Indians
BrandingMarketing

Radio City: Official Radio Partner of Mumbai Indians for 13th Consecutive Year

Radio City, which is India's largest radio network, has been the official radio partner of the Mumbai Indians for the past 13 years. Cricket fans and Radio City listeners in…

profile By Eshita 3 years ago
Read More
Google lawsuit
MarketingNews

Google Sued for Inflating Adtech Prices and Reducing Publisher Revenues

Charles Arthur, a former technology editor at The Guardian, is suing Google for £3.4bn ($4.2bn) in damages related to the loss of income for publishers. He is claiming that Google's…

profile By Komaldeep Kaur 3 years ago
Read More
Byju funding
BusinessNewsStartup

Byju’s Latest Funding Round: A Potential USD 700 Million Investment

India's edtech giant Byju's is reportedly on track to secure between $500 million and $700 million in its latest funding round, which is expected to be led by several top…

profile By Divya Dubey 3 years ago
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e-commerce brand on youtube
BuzzMarketing

New Report Reveals Leading e-commerce Brands on YouTube by mentions

Influencer marketing proves to be a tremendously effective marketing strategy for brands — 80% of marketers confirm influencer marketing is the most effective one. And it is easy to explain:…

profile By MIA Editor 3 years ago
Read More
Vogue Singapore
FashionMarketing

Breaking Boundaries: Vogue Singapore’s AI-Generated Cover Models

Fashion magazines have long been known for featuring high-profile actors, models, and celebrities on their covers. However, the latest cover of Vogue Singapore’s March issue featured AI-generated avatars, a first…

profile By Eshita 3 years ago
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Onda
Business

Onda’s Strategic Investment in Hoteliers Guru to Accelerate Southeast Asian Expansion

A South Korean startup called Onda has invested in Thailand's Hoteliers Guru to strengthen its position in the region's hospitality market as tourism slowly starts to come back to Southeast…

profile By Azleen Abdul Rahim 3 years ago
Read More
Zomato
Marketing

Yulu’s DeX EVs and Zomato’s Last-Mile Deliveries Team Up to Reduce Carbon Footprint

Yulu, an electric mobility-as-a-service provider, has partnered with Zomato to utilize its DeX electric vehicles for urban delivery. This collaboration marks a major step in speeding up the adoption of…

profile By Divya Dubey 3 years ago
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ZOHO
MarketingNews

Zoho Corporation to Expand Technology Hubs in Rural India

Zoho Corporation, a major provider of SaaS, is extending its reach in rural India by opening new tech hubs there as well as in the rural communities of Tirunelveli and…

profile By Divya Dubey 3 years ago
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Mumbai Indians
BuzzMarketing

Mumbai Indians Launch ‘Mumbai Meri Jaan’ Season Campaign to Celebrate City’s Vibrancy

Before the sixteenth season of the Indian Premier League (IPL), one of the most popular and successful teams, the Mumbai Indians, showed off their season campaign, "Mumbai Meri Jaan." The…

profile By Eshita 3 years ago
Read More
Sportzcraazy's Acquisition Of Kabaddi Adda Set To Revolutionise The Indian Kabaddi Sports Tech Industry
BusinessNewsPress Release

Sportzcraazy’s Acquisition Of Kabaddi Adda Set To Revolutionise The Indian Kabaddi Sports Tech Industry

As the popularity of kabaddi continues to grow in India, Sportzcraazy's recent acquisition of Kabaddi Adda is set to revolutionise the Indian Kabaddi Sports Tech Industry. As a prominent online…

profile By MIA Editor 3 years ago
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Allo Bank
BuzzMarketing

Oracle Cloud Infrastructure (OCI) Sees 125% Growth in India Market in 2022-23

When compared to the same period in the previous year, the Indian market for Oracle Cloud Infrastructure (OCI) grew at a rate of 125% during the first half of 2022–23.…

profile By Divya Dubey 3 years ago
Read More
Philips
Marketing

The Heartwarming Tale of the Philips Ad with Milind Soman

Watching TV back in the days of Doordarshan had its own charm. Doordarshan, which means "distant vision" in Hindi, was India's first public television broadcaster. It began as an experimental…

profile By Gaurav Mishra 3 years ago
Read More
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