The Crimson Tide: An Apology From Orion Breweries as Japan’s Port Turns Blood Red
In an unprecedented event that has left residents in shock, a port in Nago city, Okinawa, Japan, turned an alarming shade of blood red. The sudden transformation of the port’s…
Rising Like a Phoenix: Air India’s Iconic Mascot Maharajah’s Makeover
Air India, India's flagship airline, is set to rejuvenate its brand identity by revamping its most renowned and beloved mascot, the Maharajah. The airline has recently announced the assignment of…
The Philippines Unveils New Heartfelt Tourism Slogan: Inviting Global Travelers to ‘Love the Philippines’
In an exciting shift from its previous campaign, the Department of Tourism (DOT) of the Philippines has launched a fresh tourism slogan - 'Love the Philippines'. This innovative change in…
The Fountain of Youth in Legislation: South Korea’s Innovative Shift to International Age Counting Standards
Under a groundbreaking legislative measure, South Koreans have become a year or two younger overnight. This innovative shift is not the result of a sudden scientific breakthrough in anti-aging, but…
A Cosmic Leap: Virgin Galactic to Initiate Commercial Spaceflights
After nearly two decades of hard work and determination, Virgin Galactic, the brainchild of British billionaire Richard Branson, is poised to embark on its maiden commercial spaceflight. This exciting advancement…
An Inside Look at Xtend’s AI-First Retargeting Engine and Its Global Impact
Marketing In Asia recently had an insightful conversation with Karam Malhotra, CEO of Xtend. He shared how Xtend differentiates itself in the crowded retargeting space, Xtend's AI-powered Ad-Engine goes beyond…
Revolutionizing HR: How Finworld Leverages Automation and Technology to Enhance Employee Experience
At Marketing In Asia, we strive to dig deeper, go beyond the surface, and bring our readers exclusive insights from industry leaders. This time, we managed to delve into the…
Full-time Livestreaming: The New Age of Pokemon Trading Card Sales Booms amid Pandemic
A fresh dawn breaks for Roman Aymond, 29, as he gears up for another riveting day of work. His tools of the trade? A sturdy computer, a live camera, and…
AI Race Intensifies Amidst Fears of Centralization: AWS, OpenAI, and Microsoft in the Spotlight
As we progress further into 2023, the rapid development of Artificial Intelligence (AI), especially post the celebrated launch of OpenAI's ChatGPT, continues to dominate headlines and ignite debates. However, amidst…
AI Pioneer Geoffrey Hinton Urges Government Regulation to Curb AI Risks
Artificial Intelligence (AI) pioneer, Geoffrey Hinton, who is often revered as a "godfather" of the technology, has publicly appealed to governments to regulate AI development to prevent it from overpowering…
A Guide to Safe Email Practices: Dodging Infected Attachments
In an age of rampant cyber threats, it's essential to remember one fundamental rule of internet safety: Never open an email attachment unless you're certain it's free from corruption or…
Veteran Strategist Oddie Takes the Helm as PRecious Communications’ Indonesian Market Lead
Singapore-based PRecious Communications, a multi-award-winning integrated communications agency, recently announced the appointment of industry veteran Rachmad Tri Octaviadi (Oddie) as the Market Lead for its burgeoning Indonesian operations. Oddie's distinguished…
New CEO Linda Yaccarino Unveils Revitalization Plans for Twitter
In an ambitious effort to reclaim the lost advertisers and rejuvenate the Twitter platform, the company's new Chief Executive Officer, Linda Yaccarino, is crafting a variety of key measures. Yaccarino…
Malaysia Aims High: Fostering Innovation and Investments in Digital Health, E-Commerce and Fintech
Malaysia is forging ahead, making strides towards embracing emerging technologies like fintech, digital health, and e-commerce. Deputy Communications and Digital Minister Teo Nie Ching recently highlighted the country's progressive steps…
The Homecoming of Seamus Higgins: R/GA’s New Australian Chief Creative Officer
Seamus Higgins has returned to R/GA, assuming the role of Australian Chief Creative Officer. Following his recent stint in London, Higgins returns to the agency he left last year after…
