TikTok Launches Brand Consideration across APAC, Empowering Brands to Turn Intent into Real Impact
The new campaign objective will help brands reach users in the critical mid-funnel stage of their customer journey — from discovery to decision. Singapore - TikTok, the leading destination for…
AppsFlyer’s 2025 Creative Report Reveals How AI and Emotion Drive Creative Performance
Based on the analysis of 1.1 million video ad creatives, the report uncovers the motivations, storytelling formats, and creative signals that drive installs and long-term retention. Singapore - AppsFlyer today…
AIA Singapore celebrates SG60 with a year of initiatives to empower holistic well-being across the nation
Aligned to the theme of “Building Our Singapore Together”, the efforts aim to make a meaningful impact on Singaporeans of all generations Singapore - AIA Singapore today announced a year-long…
Pepsi Surprises Japanese Tennis Star Yosuke Watanuki with Limited Edition Box After Viral Winning Match Moment
Asia Pacific - In a world where brand moments are often staged, Pepsi found one that was pure, spontaneous, and unmissable — on the courts of Indian Wells. In response…
From Pipelines to People: ROSEN Group Champions Safety, Sustainability, and Social Good
ROSEN Group in Malaysia celebrates 1 million safe man-hours with zero incidents in 2024, marking a major safety milestone while reinforcing its ESG commitment through hands-on community and sustainability initiatives.…
GamBit Group Launches Hybrid Asset Trust (H.A.T) at Malaysia 50+ Expo 2025, Ushering in a New Era of Inclusive Wealth Management
Kuala Lumpur - GamBit Group has announced the official launch of its groundbreaking Hybrid Asset Trust (H.A.T) at the Malaysia 50+ Expo 2025, marking a significant milestone in the evolution…
Standard Chartered’s “Travel to the Fullest. Live Life to the Fullest” Campaign Sets the Stage for Premium Affluent Travel with Miles as the New Currency
Hong Kong - Standard Chartered Bank (Hong Kong) Limited ("Standard Chartered Hong Kong")is proud to launch its new travel campaign, "Travel to the Fullest. Live Life to the Fullest." Building…
Kuala Lumpur’s Office Landscape Holds Steady as Tech and MNC Demand Gains Ground
Kuala Lumpur - Kuala Lumpur’s prime office market continues to improve in the first quarter of 2025, as occupier activity strengthens in select sectors despite headline vacancy rates remaining elevated…
Vietnam Airlines expands partnership with Adyen
The airline now taps on Adyen’s extensive global acquiring network to process transactions worldwide Singapore - Adyen, the financial technology platform of choice for leading companies, today announced an expanded…
From Awards to Industry Game-Changer: Malaysia Website Awards Goes Big in 2025
Kuala Lumpur - As Malaysia accelerates its digital transformation under initiatives like Jalinan Digital Negara (JENDELA) and the Digital Roadmap 2025, businesses are under growing pressure to enhance their online…
Star Alliance’s new ‘The Rhythm of Excellence’ Campaign Offers a Glimpse into Our Planet, Beautifully Connected
New global brand campaign by The Secret Little Agency is scored to the rhythm and flow of jazz, embodying Star Alliance’s seamless collaboration across its 25 member airlines Singapore -…
Astro and Sun NXT Partner to Bring the Best of Indian Entertainment to Malaysians
From Indian blockbusters to horror content and Garmin smartwatches worth up to RM5,000 up for grabs, Astro’s May lineup offers something for everyone Kuala Lumpur - Astro is committed to…
ManageEngine Expands Its Integration Network With 100+ Prebuilt Integrations for Enterprise Identity Management
● ManageEngine AD360 expands its integration support, with 100+ new ready-to-use integrations ● These integrations empower enterprises for seamless, scalable identity management across diverse IT applications ● Explore the complete lineup…
Global audio platform Spotify, The Pod Network launch state-of-the-art podcast studio in the Philippines
Aims to support the country’s growing podcasting landscape Manila, Philippines - The Pod Network, the leading podcast network in the Philippines, has strengthened its long-running partnership with global audio platform…
Sydney Water cheekily infiltrates Sydney loos with the ‘Flushable Guidebook’ via It’s Friday
In Sydney, there's a growing crisis. Sydneysiders are flushing everything, but the kitchen sink down their toilets, causing blockages that cost Sydney Water a whopping $27M a year. Continuing the…
