EazyDiner Raises Rs 40 Crore Funding, Plans to Expand Across India and Middle East
EazyDiner, a service that allows users to reserve tables at eateries and make payments as well as discover new culinary options, has secured Rs 40 crore in funding from DMI…
From Fire to Dostana: Exploring Representation of the LGBTQ+ Community in Indian Media
India has a complex history regarding the treatment of the LGBTQ+ community. While ancient texts show a rich history of gender and sexual diversity, modern times have been challenging for…
Pepsi’s Updated Design Pays Homage to Its Legacy While Embracing Modernity
Pepsi, the renowned international brand, has updated its logo and branding system for the first time in 14 years. This alteration highlights their commitment to staying current with new trends…
Packaged Protein Foods and Sustainability: Balancing Convenience with Environmental Impact
The protein food industry is growing rapidly. The market is buzzing with innovative solutions targeting global challenges like nutrition deficiency, food security, climate change, and contagious diseases. Recently, there has…
Optus To Showcase The Future of Racing With 5G-Powered VR Track Tour At The Australian Grand Prix 2023
Marketing In Asia (M.I.A) recently had the opportunity to speak with a representative from Optus, the Australian telecommunications company, regarding their upcoming partnership with the Formula 1® Rolex Australian Grand…
HP Inc. to Expand Manufacturing Operations in India to Better Serve Domestic and Global Markets
HP Inc. plans to make its newest line of products in India so it can better serve the Indian market. India is a crucial market for HP, according to CEO…
Oxbotica partners with Google Cloud to Accelerate Autonomous Software Deployment
Oxbotica, a UK-based company that makes software for self-driving cars, has joined forces with Alphabet Inc.'s Google Cloud to speed up the delivery of its self-driving software platform to customers…
New Puma campaign aims to integrate sports into Indian education system
To encourage an active & healthy lifestyle amongst people in India, Puma - the renowned sports brand - has come up with 'Let There Be Sport', an exclusive campaign.Three of…
American Eagle and Elf Beauty join forces for a clothing-inspired makeup collection
Beauty brand Elf has teamed up with teen retailer American Eagle to create a line of clothing-inspired cosmetics, marking the brand’s second collaboration with a fashion brand after partnering with…
UpGrad Raises $36.4 Million in Rights Issue Led by Temasek and Co-Founder Ronnie Screwvala
A rights issue raised Rs 300 crore ($36.4 million) for UpGrad, a top provider of upskilling platform services for management professionals. The funding round was spearheaded by Temasek, a Singaporean…
Ray-Ban’s “Genuine Since” Campaign Celebrates Authenticity with Mega Clubmaster and Wayfarer
The renowned eyewear company Ray-Ban recently unveiled a new campaign that honors authenticity and the moments in life that define who we are. The Clubmaster and Wayfarer, two of Ray-Ban's…
The World Happiness Report and India’s Ranking: Insights and Debates
Every year on March 20th, the world celebrates World Happiness Day, and the UN Sustainable Development Solutions Network releases the World Happiness Report, an annual report measuring global happiness on…
Snap Inc.’s ARES: Revolutionizing the Virtual Try-On Experience for Customers
Snap Inc. has recently unveiled a new product line specifically tailored for businesses. This will allow companies to leverage the augmented reality technology used in popular filter and lenses to…
Axiata Group Bhd Appoints Vivek Sood as Group CEO and Managing Director
Axiata Group Bhd, a leading telecommunications group in Asia, has appointed Vivek Sood as their new Group CEO and Managing Director. He will start his duties on March 2023. Through…
Ramadan 2023: OYO Announces A Special Scheme To Reward Travellers In Malaysia
Global hospitality technology company OYO has announced a special scheme to encourage and reward travel during the holy month of Ramadan in Malaysia. As part of OYO's commitment to supporting…
