The Elon Musk Way: Lessons in Innovation, Marketing, and Leadership
Elon Musk is a name that is synonymous with innovation, disruption and visionary leadership. He has revolutionized multiple industries, from space travel and electric cars to online payment systems and…
Dyson’s Strategic Expansion: New Battery Plant and Technology Centers in Singapore, Philippines, and UK
Dyson, the British technology company known for its innovative vacuum cleaners and dryers, is expanding its global footprint with three new sites - a battery plant in Singapore, a technology…
Norma’s Q Care Connect Series: Post-Quantum Cryptography For Future-Proof Digital Security
Norma, a South Korean quantum security company founded in 2011 by Jung Hyun-Chul, a Ph.D. in Computer Engineering from Korea University, is poised to be one of the forerunners in…
Randstad Malaysia Reveals Salary & Bonus Expectations Report: Malaysians Seek Higher Pay & Bonus Packages
According to a recent report by Randstad Malaysia, 54% of Malaysian employees feel that their salaries do not fairly reflect their work contributions. This is due to the less than…
Controversies Sell: How Negative Publicity Can Boost A Movie’s Popularity
Bollywood has a secret marketing strategy, one that involves controversy, bans and boycotts to stir up public curiosity, resulting in a boost in movie revenue. The latest movie to adopt…
IRM Inks MoU With Reliance Jio To Strengthen Enterprise Risk Management in Telecom
The Institute of Risk Management India (IRM) India Affiliate has signed a memorandum of understanding (MoU) with Reliance Jio Infocomm to promote enterprise risk management (ERM) in the telecom sector.…
Salesforce Launches Innovative AI-Powered Tools To Revolutionise Data Analytics
Salesforce has just released its latest suite of AI-powered tools that will change the way businesses handle data analytics. With the launch of Tableau GPT, Tableau Pulse, and Data Cloud…
International Accreditation for Business Schools: Is it Worth the Investment?
Over the last decade, I have gone through five international accreditation processes. First, as dean of business school at Universiti Utara Malaysia, a prominent management university, we worked on AACSB…
Challenges Faced by Modern Mothers in Balancing Work and Family Life
From the mid-1800s, women started actively involving themselves in businesses and work outside their homes. Today, due to economic, health, and family obligations, more and more women work outside their…
Royal Marketing: How Brands Aligned Themselves with King Charles’ Coronation
With the coronation of King Charles III, brands across the world saw a unique opportunity to align themselves with the monarchy and enhance their brand image. The historic event drew…
The CEO Who Revived Microsoft: The Incredible Story of Satya Nadella
Satya Nadella, the CEO of Microsoft, is a true inspiration for many aspiring leaders. He has been leading Microsoft since 2014 and has transformed the company into a tech giant…
Magnum Singapore’s Classic Remix Arcade Takes The Online World By Storm
Magnum Singapore has launched a gamified online arcade, Magnum Classic Remix Arcade, to celebrate the latest Magnum Remix Range. The arcade plays on nostalgia with Magnum renditions of classic arcade…
How WhatsApp is Changing the Game for Singapore-based Businesses with New Payment Feature
WhatsApp Singapore has recently launched a noteworthy new feature - a direct payment system integrated into the chat itself. This quick convenient payment feature will enable customers businesses to purchase…
Unveiling Amazon’s Bold Move to Dominate AI-Generated Advertising
Amazon is reportedly developing a team dedicated to creating AI-powered tools for generating images and videos, allowing merchants to use them in advertising campaigns on its platform. This move is…
Swiss Beauty Appoints New CEO Amidst Record Growth: Discover the Story
Swiss Beauty, a leading beauty brand in India, has announced Saahil Nayar as its new CEO, effective immediately. The appointment comes during a period of exceptional growth for the company,…
