Marketing experts gather in Manila to discuss future of loyalty and personalisation in the region
The commercial pressure on brands has sharpened at the same time. Acquisition…
AI Won’t Fix Broken Personalisation: New Braze Report Reveals How Media,Entertainment and Gaming Can Drive Real Success
As AI dominates martech investment across Asia Pacific, a new report from…
PolyAI Selects Kong to Strengthen Conversational AI Customer Experiences
The evolution of conversational AI and its impact on customer experience is…
New research across Asia-Pacific & Japan suggests that only half the region’s employees feel ready for AI, while leadership are more bearish
APJ is one of the world’s most active regions for AI investment.…
RAMMP’s new AI solution can catch a bad marketing campaign before it happens
Leading marketing diagnostic platform RAMMP has launched a free AI plug-in that…
Amperity Turns Real-Time Customer Context into Meaningful Brand Experiences
Amperity, the leading AI-powered Customer Data Cloud, today announced a new set…
Independent Agency, The Garden Rebrands After Building a New Era Marketing OS
Social Garden, one of Australia's leading independent marketing agencies, today announced it…
GapMaps Partners with Panolytica to Deliver Advanced Consumer Segmentation Data
GapMaps has announced a new strategic global partnership with UK-based data specialists…
LANEIGE appoints Jung von Matt HANGANG for global Bouncy & Firm Serum campaign
In a category obsessed with instant results, LANEIGE is choosing a more…
HAVAS Red Launches EchoWeave to Lead a New Era of AI-Powered Brand Visibility
HAVAS Red, the micronetwork of borderless merged media agencies, today announced the…
Nexxen Launches Enhancements to ‘nexAI DSP Assistant’ to Amplify ‘Full-Funnel’ Ad Campaign Outcomes
Nexxen, the advertising technology platform powered by unique data and media, today announced…
How marketers in APAC can adapt to a looming recession
Iran's tight grip on the Strait of Hormuz has caused oil prices…
INVNT and LinkedIn bring AI-powered hiring to life through immersive ‘AI Skills Sprint’ in Sydney
The innovation-led global brand storytelling agency, INVNT partnered with LinkedIn to deliver…
M+C Saatchi appoints Jack Playfair to new partnerships lead role, strengthening Sport & Entertainment offering
M+C Saatchi has welcomed Jack Playfair to the newly created role of…
Molly Blacker joins Havas Media in new National Head of Strategy role
Havas Media has welcomed Molly Blacker to the newly-created role of National…