foodpanda Partners with Cybersource to Enhance Checkout Experience in Asia Pacific

Singapore, 25 July 2024 – foodpanda, a subsidiary of Delivery Hero and one of the leading local delivery companies globally, has announced a strategic partnership with Cybersource, a Visa solution, to revolutionize its customer checkout experience. This collaboration aims to introduce frictionless payments across more than 10 markets in the Asia Pacific region, significantly enhancing customer convenience and security.

Transforming Customer Checkout with Frictionless Payments

Delivery services have become an integral part of daily life for many consumers in the Asia Pacific region. In 2023, foodpanda experienced a 30% increase in bill sizes for food deliveries compared to 2021 levels, reflecting a growing consumer willingness to invest in on-demand delivery services.

The new partnership with Cybersource allows foodpanda to offer a seamless and secure payment experience. Customers will no longer need to enter their 16-digit card credentials for every transaction or update their card details when their cards expire or are replaced. This streamlined process aims to provide a hassle-free checkout experience, ensuring customer satisfaction and loyalty.

Leveraging Cybersource’s Expertise

Cybersource, part of Visa Acceptance Solutions, is a global payment and fraud management platform. It offers pre-integrated payment solutions on an open payment platform, enabling partners to connect to a comprehensive ecosystem of technological tools. This collaboration with foodpanda will help scale their business, enhance customer experiences, and future-proof operations.

Luc Andreani, Chief Operations Officer of foodpanda, expressed his enthusiasm for the partnership, stating, “We understand the importance of delivering a great experience for our customers, which is why we have partnered with Cybersource to leverage their integrated payment solutions with local acquiring so that our customer checkout journey is intuitive and secure. Their proven security, stability, and uptime have allowed us to focus on what matters – which is having our customers’ favourite meals, groceries, and parcels delivered straight to their door.”

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Dan Parsons, Head of Cybersource, Asia Pacific, Visa, added, “As an open payments platform with global reach, our integrations simplify the payment experience by streamlining multiple payment gateways, helping our partners accelerate their business growth. This partnership is just the beginning, and we will look to collaborate in other areas and deliver tailored and secure solutions that can enable further customer growth as well as enhanced customer experience for foodpanda.”

Achieving Operational Efficiency

This partnership will reduce the costs and complexities of technical integrations, increase speed to market, and improve foodpanda’s authorization rate. Additionally, it will relieve foodpanda from PCI-compliance requirements across multiple markets, allowing them to achieve operational simplicity with a consolidated platform to view transaction information across various regions.

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