Celebrating Ramadan in Malaysia and Indonesia.
A large part of the Ramadan experience is not just the change in mindset and intent but also the disruption of daily routine on both an individual and collective level.…
43 Most Inspirational Linkedin Icons In Malaysia You Should Follow Right Now
Creating content for the sake of creating content won’t help you grow, it will create noise surrounding you instead. Not only it is annoying, your brand won’t look good either.…
Digital Marketing Freelancers: Who Says Dealing With Small Businesses Is Easy?
Warning: It’s not a walk in the park. Be prepared to walk away when the deal is becoming unfair to you. Dealing with small businesses is tougher than large corporations…
How To Deliver Excellent Customer Experience The Spotify Way
Personalized Discovery: Listen to Music You Love with All-New Free on Spotify Music is the great connector. It unites us across markets, ages, backgrounds, languages, preferences, political leanings and income…
What Is The Difference Between Personal Image and Personal Branding?
Being unique stands you out and draw people to you; being a brand is a possibility for everyone; it should represent who you are and what you have to offer.…
Storytelling In The Local Movie Industry: Who
Kudos to Astro Shaw for a successful new movie, DUKUN, which is loosely based on Mona Fandey and her publicly controversial criminal trial.Let’s rise for a virtual standing ovation to…
Are We Taking Our Social Media Too Seriously?
We need to remember that people are unique with unique experiences and one size does not fit all. Have you ever scrolled your social media handles and feel a pang…
The Ten Product Brand Commandments
The Ten Product Brand Commandments comes into effect in reassuring no unwanted âincidentâ should occur during production time. What do product brands have in common with marketing?Everything. Marketing can go…
Has Social Media Made Us Dumb And Lazy?
Can you still remember those good old days during the early 90’s before the boom of the internet where everything was pretty much hands-on? Whenever there’s an assignment to work…
Content Marketing: The Old Principles Are The New Must
Business is changing constantly, so does marketing. We have now multiple generations namely GenX, GenY or Millennial and GenZ that we need to take into account when writing our material.…
Mistakes To Avoid In Consumer Research
My experience at a recent agency showed me the âdark sideâ of market research. Here are 3 major mistakes that every researcher should avoid. For psychologists, attitude testing is our…
B2B Sales And Marketing: Fundamentals For The Win
From preparation to dealing with different clients from different industries, here are few B2B sales and marketing lessons Iâve learned in the process. I have always loved selling and closing…
Safeguard The Future Of Your Business By Understanding These Marketing Risks
Marketing risks management is the responsibility of the entire marketing organisation to either prevent or mitigate any complications or negative risks implications that can have on an organisation. Horrendous as…
Spotify Launches In Three New Markets
Spotify just announced recently that their services are now available in Vietnam, South Africa and Romania from March 13, 2018 onwards. Offering an unrivalled mix of domestic and international music,…
How To Leverage Cialdini
Everyone wants to own a business or become their own boss. At least, in my world that seems to be the case. With the rise of cost living, many people…
