Get To Know Alex Sua and Sebastian Sua, Founders Of Hamilton & Sherwind
Welcome to Marketing In Asia, Alex & Sebastian.Alex and Sebastian, one of the things I first noticed when I was pitched this story was that you two are brothers, with…
Lutfi Chowdhury: Making Bangladesh The Eskimi Hub Of Asia
With another leap towards success, Lutfi Chowdhury, former Regional Head of Eskimi South Asia has now been appointed as the Managing Director of Eskimi. With this leap, he has also…
Get To Know Robbie Hoyes-Cock, CEO & Founder Of The F1 Podium Lounge
Marketing In Asia had a chance to chat with Robbie Hoyes-Cock, CEO & Founder of The F1 Podium Lounge as he prepares for the much sought after party of the…
Critical Factors When Choosing A CMS
Author, Gregg Shupe For businesses today, providing an engaging customer experience across all digital touchpoints is paramount to success. From a marketing perspective, it is crucial that content is distributed…
New Research Reveals 62 Percent Of Consumers Report A Better Experience With Online Advertising Than A Year Ago
dataxu, the leading global software provider for marketing professionals, recently announced research showing that the majority of consumers in Singapore believe that their overall experience with advertising has improved in…
Solving Problems Through Meaningful Innovation
The success of a marketing or advertising campaign relies on a proper strategy of the campaign by aligning the objective or marketing vision. Innovation should always be meaningful and ROI…
Cara Licik Bina Jenama Global
Soalan. Apakah persamaan yang dimiliki oleh jenama-jenama ini; Facebook, Netflix, Grab, IKEA dan Spotify? Mereka bukan sahaja berjaya membuatkan orang ramai beratur panjang untuk membayar produk dan perkhidmatan mereka, tetapi…
Leading Malaysian AdTech Startup AdEasy Increases Its Total Funding To Over RM 1.8 Million With Its Latest Round
Funds raised will be used for product development and market expansion AdEasy, Southeast Asia’s first online marketplace for buying offline advertisement space, has raised over RM 850,000 (over US$200,000) from…
Shohoz Refreshed With The New Slogan ‘Shohoz, Shobar Jonno’
Shohoz – the largest online destination in the country with the highest number of services – has launched their new brand tagline ‘Shohoz, Shobar Jonno’ which translates to ‘Shohoz For…
Branded Appoints PRecious Communications To Drum Up Hype Around All That Matters 2019
PRecious Communications announced that it has been appointed by Branded to lead public relation efforts around the fourteenth edition of All That Matters 2019 (ATM19). As Asia’s leading entertainment industry…
Waze Signs Up YouTube Music As Newest Audio Player Partner
Waze, the platform bringing together communities on and off the road, today announced YouTube Music is their newest Audio Player partner, giving drivers a new way to listen to music…
Pan Pacific Singapore Attains 10,000 Guest Reviews on TripAdvisor®
Pan Pacific Singapore is proud to announce that it has reached its 10,000th guest reviews on TripAdvisor® – the world’s largest travel site. This comes after 15 years since the…
Ethical Leadership: Communicating Ethics In The Workplace
Author, Hassan Abu Bakar Aside from peripheral mentions of the role of two-way communication, ethical leadership studies have largely overlooked the foundational role communication plays in enacting leadership style and…
Yahoo Appoints Esther Au Yong as Editor-in-Chief (News and Finance) for Southeast Asia
As part of Verizon Media’s continued focus on Southeast Asia (SEA), Yahoo has announced the appointment of Esther Au Yong as Editor-in-Chief (News and Finance) for SEA. Source: Esther Au…
Not Patty But Sauce – Content Marketing Secret Recipe
Advertisers are on fishing while you’re chilling. People are being bombarded with ads at every stage of their leisure. Consumers of today, hate being considered “sold” for a product. According…
