Branding: Consumers Are Getting Nastier This Year
Unlike previous new year celebrations, this year’s began very moderately. It will be the same for the next one I presume, and so on. With all uncertainties happening around us, everyone welcome…
If You’re Not ‘Attractive’, Do This To Add More LinkedIn Connections
People say beauty is solely in the eye of the beholder. But when there are too many people keep ignoring your connection requests over LinkedIn even though your professional background…
LinkedIn Pulse’s Noise Is Getting Bad, Here’s How To Beat It
I am a hardcore LinkedIn user. Of late, I notice almost everybody is publishing their articles on LinkedIn Pulse day-in day-out. Since LinkedIn opened up their publishing side to everyone, it…
Be Very Careful When Receiving Marketing Advice From Your Friends
It is happening to you, and that is not okay. Be very careful with whom you’re seeking advice from when it comes to the subject of Marketing. We tend to…
Are You Skippable?
Today, people surf up their internet, read and consume content and socially engaging with their friends online at a faster pace than ever before. Enjoy-the-moment wisdom begins to sound like a crappy…
The Power Of Curiosity, Reading and Observation. Priceless.
I was born on October 3, 1973 and that makes me a Libra. Being a Libra, taking care of other people’s feeling is extremely important to me. It is the…
SEO: Let Me Explain It To You In Plain English
I think you know what SEO stands for, don’t you? Search Engine Optimisation, that’s what it is. But do you understand what does it mean? SEO actually means how to make…
How To Get Visitors To Like Your Page (And Your Brand) The Easiest Way
By creating an audience persona. What the heck is that? Basically audience persona is a fictional aura created by brands to portray and indicate to tell that they are on the…
People Will Judge Your Brand Based On These
The human brain is hardwired to judge. This survival mechanism makes it very hard to see any brand without evaluating and interpreting their way of doing things. In fact, the…
Do These 6 Things to Earn More Income as a Freelancer
You are among thousands, if not millions in Malaysia or Indonesia trying to make some decent income doing creative freelancing. Sounds pretty difficult isn’t it? Well, not really you know.…
To Really Succeed, I’m Aiming For This One Thing
To be a rockstar in my industry, marketing. That’s what I’m aiming for. Simply take a look at these successful people: Steve Jobs, Bill Gates, Tony Fernandes, Satya Nadella, Sir…
Of Pappadom and Cosmetics
Have you ever had a brand that “spoke” to you and touched your heart? So much so that in that one moment, you immediately made a life decision to follow…
How To Turn LinkedIn Connections into Tangible Business Leads
Networking digitally is one of the must-have action items for today’s entrepreneurs and professionals. The main reason is simple, to access prospective customers, business partners and perhaps investors. To me…
Confessions of a Digital Marketing Hitman
I don’t like to sell, I like inbound better. By making people inbound and check what I write, indirectly I will swing them to see who I am and what…
9 Things You Forget When Engaging With Customers
A few days ago, I had an opportunity to speak my mind on the subject of Online Engagement. It was an event organised by Cyngus Technologies, a company that helps…
