How Do I Pick The Right Marketer For My Business?
Marketing is essential for all businesses and brands. You need a good marketer and a great strategy to help bring out the best of your brand, product or services to…
Millennials: Shaping The Future Of Marketing In Asia
Author, Subramaniam Sri Ramalu. The concept of marketing myopia came to light in an article published in the Harvard Business Review by Theodore Levitt back in 2004. Marketing myopia suggests…
300 Global Mobile Operators To Convene At The GSMA WAS#9 Mobile Operator Summit In Kuala Lumpur
Over 300 mobile operators from 150 countries, who serve half the world’s mobile subscribers, are due to attend the GSMA WAS#9 mobile operator summit at the Kuala Lumpur Convention Centre…
Lantern Media Launches Mall LED Advertising Network
The network encompasses more than 100 digital screens across seven malls in Klang Valley, including popular locations such as Sunway Pyramid and NU Sentral. The new company that was founded…
Get to Know Munkhdul (Mogi) Badral Bontoi, CEO of Cover Mongolia
Hi Mogi, can you please share a little about yourself and what you’re doing at Cover Mongolia?I am the founder and CEO of Cover Mongolia, a market intelligence firm covering…
Adobe Summit 2019: Driving the Future of Customer Experience Management
Adobe Showcases Innovation across Adobe Experience Cloud, Unveils Adobe Commerce Cloud, Marketo Engage and Adobe Experience Platform; Announces New Partnerships with Microsoft, LinkedIn and ServiceNow Recently kicked off Adobe Summit…
Socialbakers: Snapchat To Launch In-App Gaming Platform
Snapchat is slated to launch a new gaming platform within its existing app. This new in-app gaming platform will be a dedicated Snapchat gaming platform, which will feature a range…
Evolution of Identity
Since birth, we were given our own identity in the form of a birth card or a certificate. As we grow older, we receive birthday cards that remind us of…
Shocking Psychological Mechanism Of A Multi-million Dollar Landing Page – Wolf of Wall Street Secrets Revealed! (Free Gift Inside)
You may have heard of someone who made a fortune off his online business from your friend, a conference or social media. You’re probably wondering, “How can I make good…
INVOKE Malaysia CMO Left Firm To Establish Nobleman Creations
Na’im Brundage, Chief Marketing Officer at INVOKE Malaysia, has moved on to establish a competitor Digital Marketing agency named Nobleman Creations. He joined INVOKE Malaysia in November 2016 to assist…
Want to Capture Your Customers? Market What You Have Sensibly
Author, Faridahwati Mohd Shamsudin I am not a marketing practitioner. I only took some marketing subjects when I was at university. Even so, it was a long time ago, a…
Masters of Mobile: APAC Report
Here’s the latest research on mobile site performance across the most-visited 700 sites from 12 countries across Asia-Pacific released on Think with Google site recently. Called ‘Masters of Mobile’, the…
Developing And Sustaining Customer Engagement, A Psychological Perspective.
Author, Francis Chuah Chin Wei Hovering across the web seeking ideas for my contribution to Marketing In Asia magazine, I came across some novel terms (probably not) such as ‘customerisation’,…
Priority Communications Teams Up With PROI ASEAN To Offer 360º Communications Solutions For The Region
Leading PROI Worldwide’s PR and communications agencies in the ASEAN region today unveiled a strategic positioning to collaborate on new business development that delivers quality communications solutions that can be…
AppsFlyer Unveils New Performance Index for 2019, Ranking the Top Media Sources in Mobile Advertising
Performance Index Edition VIII offers the most in-depth look to date on mobile and app marketing landscape AppsFlyer, the global leader in mobile attribution and marketing analytics, released today its…
