How Does Content Marketing Influence Your Travel Plans?
Content marketing in the travel sector offers tremendous opportunities to build trust, create eye-opening moments, and add unique value for all travel consumers. Ever wondered how content can translate into…
The Economy Is Getting Worse. What This Means For Marketing
Today, almost everyone can sense that a global recession is on its way. You can see it as something foreboding or you can see it as an opportunity to make…
Sinclair Expands To Beijing
A strengthened Greater China footprint and senior appointments position the independent agency for continued growth in 2019 Sinclair today launches a third location in Greater China, expanding its reach to…
GAIN CEO Series: Be Visible or Be Lost
Recently, Malaysia Digital Economy Corporation, MDEC organised the 2018 finale session of its Global Acceleration and Innovation or GAIN CEO Series discussion at BFM’s new office in Menara Ken, Taman…
Why You Should Think Twice About Managing Your Own LinkedIn
Unlike Facebook, Twitter and Instagram, LinkedIn is a different animal altogether. Since it is the place where almost all modern professionals are hanging out online, you may want to be…
YouTube: 2018 Top Malaysian Creators On The Rise
Check out these channels started in 2018 that have accumulated the most subscribers! YouTube Malaysia today released its selection of Malaysian YouTube creators and channels on the rise for 2018.…
Alibaba Group Helps Malaysia Export Durians to China
Seated L-R (signees): Haijing Leng, Leader of Tmall Fresh’s Fruit and Vegetables Sector; Jason Xiang, Senior Sourcing Manager, Win-Chain’s Import Fruit Business Unit; Ho Chung Meng, Executive Director, BEHO Group…
Are Chatbots Ready To Rule The (Customer Service) World?
Lately, a few organizations in South-East Asia have started using chatbots to respond to customer service enquiries. Marketed as their own AI (Artificial Intelligence) entities, these chatbots are currently being…
How To Build Trust In Selling Services
Once we broke that trust, it's not going to be easy for us to gain it back. When we talk about selling services, we know that we are not selling…
Joven Barceñas Joins Zanroo As Regional Director, Marketing & Commercial
Zanroo has appointed Joven Barceñas as Regional Director, Marketing & Commercial. In the newly formed position, Barceñas will head Zanroo’s marketing efforts in the company’s key markets including Thailand, Malaysia,…
How Does Blockchain Affect Marketing?
Big industry players like Nestle or IBM are investing in Blockchain solutions to produce real results in their marketing spend. There is a buzzword that has been floating around in…
Shell V-Power Billboard With Customised Messages For Drivers
The digital billboard that features Shell V-Power can identify car brands and customise messages that urge them to try the premium fuel for power and performance. Shell Malaysia, with the…
When Was The Last Time You Shopped At The Mall?
This is a test. On one hand, count the number of times you went to shop at the mall or big department store. On the other hand, count the number…
6 Online Marketing Strategy Tips For Entrepreneurs
There's a lot of FREE online marketing strategy and platform out there that you can use to start your own online business. Start now! Or say goodbye to your business.…
Waze Introduces Cantonese As Its Latest Voice Navigation Option In Malaysia
Get directions to your favourite locations with the latest language option from Waze in cantonese Waze, the platform bringing together communities on and off the road, today announced that it…
