The Power Of AI And Performance Of Native Advertising
Goal: GoBear was looking to augment its native advertising campaigns to further drive conversion of users looking to purchase travel insurance. Solution: A highly targeted native advertising campaign that leveraged…
Social Media Won The Internet, Now It’s After Retail
In 1994, a young entrepreneur named Dan Kohn sold a Sting CD over the Internet for $12.48, firing the first shot of an ecommerce revolution that’s still rocking the retail…
Informal Marketing Encounters
The unexpected Marketing that lead me to be where I am now To tell everyone frankly, I wasn’t aware of Marketing at all. But growing up having a mini sari-sari…
SEO, Social Media Management and Website Design? We Got It All
What is this product/service all about? Basically we help your website to be more alive and visible in Google’s search results. We will optimize your website so that it sends…
Businesses Leading In Customer Experience Are Three Times More Likely To Have Exceeded 2019 Business Goals
Globally, two in five (40%) businesses leading in customer experience (CX) significantly exceeded their 2019 business goals, compared to 13% of businesses not leading in the space. This is a…
Kesan COVID-19: 3 Cara Peniaga Dan Pekerja Menangani Kemelesetan Ekonomi
Saya mendapat soalan yang ditanya kawan saya yang membuat perniagaan: “Apa yang saya boleh buat pada masa ini, Tuan?” dan saya memberikan pandangan yang sangat panjang. Untuk kefahaman konteks tajuk…
Get To Know Eunice Punzalan, Community Growth Manager, Filipino Freelancers With Australian Clients
Online communities on social media platforms like Facebook are a great way to leverage one’s online presence and/or business goal. As they get filled with members of the same interests,…
VIBES Of Marketing 2020
Author, Avishka Jayasinghe The ninth episode of Vibes of Marketing – the largest Outdoor show organized in the University arena initiated by the Department of Marketing Management, FMSC was unveiled…
Googlegram: 5 Pro-Tips To Stay Connected While Working Remotely
With the current Social Distancing situation, more companies are adopting a work-from-home model for their employees. For those who are not used to the concept of working remotely for an…
Finger On The Pulse of Thai Media In Age Of Digital Disruption
InfoQuest Limited, a leading media intelligence service provider and Thai online news agency, has published the Thailand Media Landscape 2020 report. The report discusses the situation on various media from…
Deliveroo Introduces Contact-Free Delivery
Deliveroo will roll out a new feature today to enable customers and riders to choose contact-free delivery when they order from the food delivery company’s app and website. From today,…
4 Ways You Will Drive More Engagement On Social Media
A recent study by Social Media Examiner that surveyed more than 4,800 marketers, revealed that 95% of the marketers struggle with achieving better engagement on social media. Their question was:…
What Is Geofence Marketing And How Does It Improve Mobile Conversions?
Geofence marketing is a hot topic right now. When you combine the rapidly growing use of mobile devices with the demand for personalized, relevant content, it’s easy to see why…
Highlights On Singapore’s Top-Performing E-Commerce Companies In 2019
Lazada and Shopee consistently were the most actively used e-commerce shopping apps in Southeast Asia in 2019 according to App Annie. Amazon.sg was highly successful in garnering more visits as the…
Cartoon Network Characters Deliver Kids Hygiene Message: “Be Clean. Be Cool!”
Cartoon Network has launched an animated public service announcement focusing on good hygiene practices, in support of worldwide efforts to prevent the spread of COVID-19. Designed to be a fun…
