ZALORA Launches Data-solution Product “TRENDER”
ZALORA, Asia’s online fashion destination has launched TRENDER, a data-solutions service that will enable brands to fully capitalise on ZALORA’s trade data, driving brand strategy across all sales channels. With…
COVID-19 Causes Southeast Asian Mums To Put On Hold Pregnancy Plans
An overwhelming majority of mums in the region (91%) expect a recession. More insights for brands to understand effects of COVID-19 on buying/purchasing habits and the behaviour of mums within…
A Quick SEO Checklist For A Startup
Starting up your own business is a good thing. However, one of the critical things that you need to have for your business to be a success is a website…
Eight Survival Strategies For Small Business Owners During Crises
How remote work can still help your business thrive The Covid-19 pandemic came like a wave of tsunami and hit the lives of many people, and businesses too are affected.…
Redoxon Collaborates With Lion & Lion To Encourage Indonesians To Boost Immunity During Ramadan
Rexodon in partnership with Lion & Lion will launch a campaign to encourage Indonesian to boost immunity during the holy month of Ramadan. Leveraging the power of music, this campaign…
Sitting In, Thinking Out
Author, Charu Srivastava Working from home is a new reality for a majority, including me. I’ve been working from home for the past four weeks, give or take. The extra…
How To Best Market Your Business In Asia
First, let me share why Asia? Praneeth Yendamuri and Zara Ingilizian quoted in their World Economic Forum article by saying that, in 2020, Asia’s GDP will overtake the GDP of…
Internet Technologies: Rise of Network Marketing & Direct Selling Industry
Background in the context of economic growth This decade will be known not just in Asia but all over the world as “the decade of entrepreneurship.” This decade will also…
Google’s Free Virtual Workshop For Businesses During COVID-19
Small businesses around the world are currently facing unprecedented challenges. “How do I keep in touch with my customers and staff?” “What should I use to keep the business running…
Mengapa Jualan Sosial Merancakkan Lagi Kaedah Pemasaran Berkesan?
Perkembangan dan kejayaan jualan sosial ini dijangka dapat menyumbang bahan cerita mengenai pemasaran menerusi media sosial Jual secara percuma? Tak masuk akal! Pada zahirnya memang tidak masuk akal. Umumnya, tujuan…
Unexpected Things Singaporeans Search While WFH
Mounting concerns over the coronavirus pandemic in Singapore is having an impact on online consumer behaviour. The prospect of weeks trapped at home has seen people embark on work-from-home and…
ADARA Announces Tourism Dashboard Offering For Destination Marketers
ADARA, the world’s travel data co-op and leading provider of customer intelligence, today announced a new data product for destinations. As part of the COVID-19 response, ADARA has created the…
What Marketers Wear, Working From Home
Pretty much the whole world has been sent home to work. For the first time ever, people are actually discussing, fussing and getting their tips online, on what to wear…
How To Use Social Media Marketing And Still Deliver Results During Covid-19
People these days are not into buying mode. So when they do, their expectations are high Stay at Home or Stay With Us. Have you seen this ad from a…
Microcontent: What Is It And How To Leverage It
There are billions of mobile devices out there. It could be in a single-digit or double, I don’t really know but it’s in billions for sure. The number is increasing…
