Empowering SMBs with GrabAds’ New Marketing Manager Platform: An Exclusive Interview with Margaret Y.C Chang
Hello, readers. Here at Marketing In Asia (M.I.A), we are always eager to bring you the latest insights from the frontlines of business and marketing in Asia. Recently, we got…
AirAsia Reignites Adventure Spirit with ‘YASSS to Holiday Quickies’ Campaign
AirAsia, the renowned Malaysian budget airline, breathes new life into its 2019 'Holiday Quickies' travel campaign. Now coined 'YASSS to Holiday Quickies', the campaign aims to rekindle Singaporeans' adventurous spirit…
Groundbreaking ASEAN Film Festival Debuts in Hong Kong this August: A Landmark Event by Hong Kong-ASEAN Foundation
In a remarkable announcement by the Hong Kong-ASEAN Foundation (HKAF), Hong Kong is set to host the pioneering ASEAN Film Festival (AFF) from the 4th to the 19th of August…
Exciting Boost in Dementia Research as Expanded Grants and New Initiatives Launched
The Dementia Australia Research Foundation (DARF) heralds a new era in dementia research, announcing an array of freshly curated grants and expanded programs. The 2023 Grants Program from DARF now…
Reliance Retail Set to Disrupt Indian Tech Market with $200 JioBook Launch
Following its successful disruption of the mobile market in India with low-cost devices, Reliance Retail is set to make its next big move. The Mukesh Ambani-led retail behemoth is launching…
Madani Economic Plan Propels Malaysia’s Growth Potential Beyond 4.8%, Experts Say
Analysts posit that Malaysia is primed to achieve over 4.8% economic growth, contingent on the expeditious execution of the newly introduced Madani Economic narrative across all ministries and government agencies.…
Vineet Agarwal Steps In as CEO of Validus Capital Singapore, Eyes Tech-Driven Growth
In a key strategic reshuffling, Validus Capital, a frontrunner in SME financing, has announced the appointment of Vineet Agarwal as the new CEO for its Singapore operations, effective from August…
GoodMorning Global Group Secures Malaysia’s Largest Single ECF Success of RM20 Million to Drive Food Technology Research
GoodMorning Global Group, Malaysia’s largest nutritional multigrain and biotechnology company, has secured a record RM20 million from over 1,000 investors in a single equity crowdfunding (ECF) campaign, as recognised by…
Global Apps in June | 500% Download Growth Revives Unzipping App, and ChatGPT Receives an Update
Based on extensive data from SocialPeta, it has compiled the TOP 20 rankings for global mobile applications (non-games) in June 2023. This aims to assist in understanding the trends in…
June Global Mobile Games 丨 Genshin Impact Hits Historic Low in Revenue, Has miHoYo Finally Shifted Focus to Media Buying?
Based on SocialPeta's App Intelligence data, we have compiled the TOP 20 chart for global mobile game ad spending, revenue, and downloads in June 2023, aiming to assist more mobile…
AnyMind Group launches more analytics modules on AnyManager to help online publishers better track user acquisition efforts
AnyMind Group, an end-to-end commerce enablement company, has today announced the launch of User Acquisition and App Performance analytics on its media monetization and growth platform, AnyManager, to help web…
CleverTap Partners with SpiceJet to Deliver a Seamless Customer Experience
CleverTap, the all-in-one engagement platform, announced its partnership with SpiceJet, one of India's premier airlines. This strategic collaboration will empower SpiceJet to enhance its customer experience by leveraging CleverTap's advanced…
From Hope to Abandonment: The Legal Realities of Sick Projects in Malaysia.
Amidst the towering skyline of Malaysia's urban centres, a different kind of landscape unfolds—one of unfinished projects and shattered hopes. These projects, referred to as "sick projects," occur for a…
Airwallex Singapore Secures $165 Million Investment from Parent Company
Singapore's branch of the multinational fintech and Software-as-a-Service (SaaS) company, Airwallex, has secured a substantial $165 million capital boost from its Australian parent firm. This significant funding arrives over a…
Telkomsel Ranks Highest in Mobile Network Coverage in Indonesia, Claims New YouGov Study
In a new study conducted by YouGov, Telkomsel is ranked as the premier mobile network provider in Indonesia, as affirmed by the majority of Indonesian consumers. The revelation emerges on…
