Loyalty innovation in APAC: What’s the winning formula.
Jonathan Reeve, Regional Sales Director, ANZ, Eagle Eye The 2026 Asia Pacific Loyalty Awards, hosted by the Australian Loyalty Association, recently recognised the most innovative and effective loyalty programs across Asia Pacific. Drawing nearly…
BRX Group Launches CM.OSX™ to Support Organisations Through AI-Driven Change
BRX Group today announced the launch of CM.OSX™ and the appointment of Alison McKinnon as founding Managing Partner. CM.OSX™ stands for Critical Marketing Operating Systems. It is designed to help…
Australian Loyalty Association Launches Education Series on Loyalty Economics, AI and Behavioural Science to Help Leaders Navigate Economic Uncertainty
The Australian Loyalty Association has announced the launch of a new executive education series designed to strengthen loyalty and marketing leaders’ ability to respond to rapid shifts in consumer behaviour…
Amperity Expands Australian Presence with AWS and Strategic Investment in Talent
Amperity, the leading AI-powered Customer Data Cloud, today announced a major expansion of its Australian operations, including the availability of its platform in the AWS Asia-Pacific (Sydney) and Asia-Pacific (Melbourne)…
Nexxen Launches Enhancements to ‘nexAI DSP Assistant’ to Amplify ‘Full-Funnel’ Ad Campaign Outcomes
Nexxen, the advertising technology platform powered by unique data and media, today announced major enhancements to its nexAI DSP Assistant, the AI assistant in its demand-side platform (“DSP”), which will augment all phases…
How marketers in APAC can adapt to a looming recession
Iran's tight grip on the Strait of Hormuz has caused oil prices to surge, shaking the world economy. These economic and geopolitical instabilities not only have a sharp sting on…
Created for Ease”: ECOVACS Brand Campaign Honors Caregivers Across the APAC Region
ECOVACS Robotics, a global leader in home service robotics, is bringing its global “ECOVACS, Created for Ease” brand idea to the APAC region with a local twist: “Always in Your…
INVNT and LinkedIn bring AI-powered hiring to life through immersive ‘AI Skills Sprint’ in Sydney
The innovation-led global brand storytelling agency, INVNT partnered with LinkedIn to deliver a four‑day immersive B2B activation in Sydney, to upskill recruiters and showcase how LinkedIn’s first AI agent for…
M+C Saatchi appoints Jack Playfair to new partnerships lead role, strengthening Sport & Entertainment offering
M+C Saatchi has welcomed Jack Playfair to the newly created role of Head of Partnerships, with a specific focus on further strengthening its Sport & Entertainment offering and accelerating its…
Molly Blacker joins Havas Media in new National Head of Strategy role
Havas Media has welcomed Molly Blacker to the newly-created role of National Head of Strategy, shaping the next evolution of the group’s Deliberately Different strategic product. In her role, Blacker…
Indie Agency Enigma signs Kate Sheppard as Managing Director, ramping up Sydney firepower
Independent Creative and Media agency Enigma has appointed Kate Sheppard to the role of Managing Director Sydney. Working closely with CEO and Founder Lisa Sutton Gardner, she joins Chief Strategy…
Havas pharma agency Bastion Brands begins planned leadership succession
Havas Group ANZ has announced a planned leadership transition at health communications agency, Bastion Brands, which was founded in 2012 by Simon Davies. Dan King, Executive Director of Bastion Brands,…
AIONOS Highlights Enterprise AI Vision for APAC at GITEX AI ASIA 2026
AIONOS, a Singapore-based enterprise AI company backed by InterGlobe Enterprises and Assago Group, is making a strong presence at GITEX AI ASIA 2026, taking place from 9 to 10 April at Marina…
AEM and ASE Enter Strategic Partnership to Accelerate AI and HPC Test Innovation
AEM Holdings Ltd. (“AEM” or “the Group”), a global leader in test innovation, announced a strategic partnership with ASE Technology Holding Co., Ltd. (TWSE: 3711, NYSE: ASX) (“ASE”), the leading…
The National Basketball Association (NBA) and The Coca-Cola Company have announced a new multiyear global marketing partnership
The National Basketball Association (NBA) and The Coca-Cola Company today announced a new global marketing partnership, bringing Sprite® back as the league’s Official Global Soft Drink Partner. The agreement marks…
