Exclusive: Navigating the Malaysian Market with Innovation and Collaboration with SmartRetail
Leading retail technology business SmartRetail recently discussed its strategies for breaking into the Malaysian market in an exclusive interview with Marketing In Asia (M.I.A.). The company highlighted its dedication to…
Empowering SMBs with AI: A Conversation with Sanghee Lee, General Manager, APAC of Sendbird
In an exclusive interview with Sanghee Lee, General Manager, APAC of Sendbird, we delve into the groundbreaking launch of Sendbird's AI chatbot tailored for SMBs. This innovative platform is not…
Johnnie Walker Celebrates Inclusivity with “Debutante Ball” Campaign for First-Time Mardi Gras Attendees
An innovative campaign called The Debutante Ball was created by the Sydney Gay and Lesbian Mardi Gras, Herd MSL, Leo Burnett Australia, and the modern Johnnie Walker brand. Mardi Gras…
SK-II’s #BiggerThanMakeup Campaign Breaks the Mold: Chinese Women Embrace Aging on Their Own Terms
This International Women's Day, global skincare giant SK-II launched a thought-provoking campaign that's resonating deeply with Chinese audiences. "More Youthful With Age #越大越不ZHUANG" (Bigger Than Makeup) tackles the pressure women…
Southeast Asia Gets Its First TikTok Advertising Awards: Celebrating Creativity and Community Engagement
The inaugural TikTok Advertising Awards have debuted in Southeast Asia, according to the most popular online platform for short films, TikTok. For their remarkable work in developing engaging and impactful…
Galaxy Z Flip6 Unveiled: Samsung Boosts Cover Screen Size & RAM
Samsung aficionados are on the edge of their seats as new leaks reveal tantalizing details about the much-anticipated Galaxy Z Flip6, signaling a significant step forward in foldable phone innovation.…
India’s Leap to Semiconductor Sovereignty: PM Modi Launches Three Key Projects
On March 14, 2024, India witnessed a historic leap in its tech and industrial journey, all thanks to Prime Minister Modi's forward-looking leadership. At the heart of this milestone was…
NHAI Advises Paytm FASTag Users to Switch Before March 15 Deadline
The National Highways Authority of India (NHAI) has come up with an advisory for the users of Paytm FASTag, asking them to switch to a different bank's FASTag by March…
Prime Video and Doordarshan Launch Groundbreaking Historical Series ‘Swaraj’ and ‘Sardar’: The Game Changer
In an unprecedented move, Amazon Prime Video in collaboration with Doordarshan, has unveiled the first season of "Swaraj", a series that delves deep into the heroic tales of India's freedom…
Prime Video Champions Gender Equality and Women’s Voices in Entertainment with New Inspirational Video
In a vibrant tribute to women's enduring impact on the entertainment landscape, Prime Video, India's premier streaming destination, has launched an evocative video spotlighting its staunch commitment to gender equality…
Hong Kong Faces Challenges as a Financial Hub Amid Global Scrutiny, CARMA Study Reveals
CARMA's latest scoop is nothing short of a revelation. As the go-to experts in media intelligence, they're turning heads with their newest analysis. It's Hong Kong - traditionally seen as…
Yellow.ai Welcomes Puneet Arora as New Global President to Propel its Next Growth Phase
Yellow.ai's are shaking things up in the world of omnichannel, AI-powered customer experiences. The big news? Puneet Arora is joining the leadership gang as the Global President. It's not just…
Dove Celebrates Women’s Day in Nepal: Empowering Women through Appreciation
To celebrate Women’s Day, Dove unveiled a campaign in Nepal dedicated to honoring and empowering women, highlighting the vital role of recognition in their empowerment. This campaign, undertaken in partnership…
Ola Electric Set to Launch Raahi: A New Contender in Electric Rickshaws
Ola Electric is gearing up for its IPO and appears to have all the pieces in place for the launch of its electric rickshaw – believed to bear the name…
BOING! Redefines Marketing with Fully Remote Work Culture
BOING!, the newest player in the marketing industry, is poised to disrupt traditional agency models with its groundbreaking approach to work culture and client service. Embracing a paradigm shift towards…
