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Marketing In Asia > Blog > Business > Brand Highlights > The Future of Friendships: LiveMe’s Survey Reveals Livestreaming as the New Social Connector
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The Future of Friendships: LiveMe’s Survey Reveals Livestreaming as the New Social Connector

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Last updated: 2023/10/03 at 10:04 PM
Divya Dubey
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LiveMe's Survey Reveals Livestreaming as the New Social Connector
Image source: Design Media Center
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The Rise of Online Relationships

LiveMe, the global leader in livestreaming, has unveiled intriguing insights into the evolving landscape of human connections. A recent survey conducted by the company, focusing on individuals aged 18 to 35 in the U.S., suggests that the future of relationship building might be shifting from in-person interactions to online platforms.

Key findings from the survey include:

  • A staggering 85% of respondents have formed genuine connections via LiveMe’s livestreaming platform.
  • Over half (51%) have transitioned their online friendships to real-life meetups.
  • An impressive 90% have made friends through the LiveMe platform.

Online vs. In-Person: The Changing Dynamics

The survey also delved into the comparison between online and in-person friendships, revealing:

  • A majority, 85%, expressed willingness to meet in person with friends made during livestreaming.
  • About 80% find it simpler or prefer online friendships over in-person ones.
  • Nearly 70% feel a stronger connection to online acquaintances than those they meet face-to-face.

Livestreaming: The New Face of Social Media

Livestreaming’s popularity is surging, with users valuing authenticity and real-time relationship building. The survey highlighted:

  • Over half of the respondents spend more than two hours daily on livestreaming.
  • A significant 60% prefer content that delves into personal lives and relationships.
  • The same percentage value livestreaming for showcasing their genuine personalities.
  • 40% favor livestreaming due to its real-time content sharing capability.

Yuki He, the CEO and founder of LiveMe, commented on the findings, stating, “Livestreaming has proven to be a catalyst for creating strong relationships that transcend physical boundaries. It’s incredible to see how our platform has brought people together from all corners of the world and demonstrates how technology can facilitate real-world interactions and forge lasting bonds.”

Also read: Australians Tune In: The Rise of Podcasts Down Under

About LiveMe

LiveMe’s dedication to nurturing meaningful connections among its vast global community of content creators is evident. Since its inception in 2019, the company has garnered over 100 million users globally, achieved 50 million downloads, and boasts over 3 million broadcasters. LiveMe is on a mission to eliminate barriers for content creators, enabling them to craft impactful content. For a deeper dive into LiveMe and its offerings, visit www.liveme.com. The app is readily available on the iOS App Store and Google Play.

Legal Disclaimer: The Editor provides this news content "as is," without any warranty of any kind. We disclaim all responsibility and liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. For any complaints or copyright concerns regarding this article, please contact the author mentioned above.

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TAGGED: authenticity, Content creators, genuine connections, global community, Google Play, in-person friendships, iOS App Store, LiveMe, livestreaming, online friendships, online relationships, real-time content, Relationship building, social media evolution, U.S. survey, Yuki He

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    DivyaDubey October 3, 2023 October 3, 2023
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    By DivyaDubey
    Marketing and Digital Branding Consultant with experience across Insurance, HealthTech and Digital Media Industries.
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