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Marketing In Asia > Blog > Business > Brand Highlights > Revolutionizing Home Luxury: W. Atelier Unveils Expanded Showroom Featuring Advanced Japanese Technology in Malaysia
Brand HighlightsNewsPress Release

Revolutionizing Home Luxury: W. Atelier Unveils Expanded Showroom Featuring Advanced Japanese Technology in Malaysia

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Last updated: 2023/11/28 at 2:08 PM
Dr. Surbhi Sharma
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Unveiling a New Era of Smart Home Solutions

W. Atelier, the exclusive distributor of TOTO home products in Malaysia, has recently transformed its showroom into a groundbreaking space of innovation and luxury. The newly expanded 15,000 sq ft facility now offers an extensive range of smart solutions for bathrooms, kitchens, and wardrobes, all infused with cutting-edge Japanese technology.

En. Kamal Abdullah, the Managing Director of W. Atelier, expressed pride in this significant upgrade. ““W. Atelier’s mission is to support Malaysian homeowners in their pursuit of a comfortable and elevated lifestyle with beautifully designed smart products. That is why we are proud to introduce a bigger and more interactive showroom with a comprehensive selection of products, so that our customers can better envision their lifestyle of luxury and comfort via an immersive shopping experience. Additionally, as the sole distributor of TOTO, a leader in sanitaryware and home products, we are passionate to fulfill our customers’ desire for modern living by bringing in the latest Japanese home technology, backed by more than a century of research and innovation,” shared En. Kamal Abdullah.

A Sensory Journey Through Innovation and Comfort

The showroom is not just a space to view products but a realm to experience them through all five senses. It features the TOTO Technical Centre, a hub of innovation and the 5th of its kind in Southeast Asia. Here, visitors can delve into the history and technology behind TOTO’s Japanese innovations.

The TOTO Experience Centre, another highlight of the showroom, allows visitors to immerse themselves in TOTO’s “Cleanovation” bathroom technology, including advanced smart toilets and bathtubs. Additionally, the suite gallery and product section showcase an extensive range of TOTO’s water closets, wash basins, and bathroom accessories, offering a holistic vision of potential home transformations.

Embracing ‘Cleanovation’ in Every Aspect

TOTO’s commitment to innovation, cleanliness, and hygiene—termed “Cleanovation”—is evident in their bestsellers like the Neorest Water Closet and the TOTO Washlet. These products symbolize a blend of cutting-edge bathroom technology and exquisite design, tailored to the modern homeowner’s tastes.

“Here at W. Atelier, we are committed to helping customers find their ikigai, their purpose for waking up in
the morning, through thoughtfully crafted spaces. We believe that inspiration often comes from unexpected places that allow for the mind and body to be in harmony. With the large amount of time we spend in the bathroom each day, we hope that our products put together will create a clean and comfortable environment ideal for customers to experience mental, physical and emotional balance,”
added En. Kamal Abdullah.

Also read: Google to Invest in CoRover.ai? Tech Giant’s New AI Venture

Beyond Bathrooms: A Full Spectrum of Home Solutions

The showroom extends beyond sanitaryware. W. Atelier also presents exquisitely crafted kitchens and wardrobes, designed for functionality and luxury. These modular designs are made with eco-friendly materials, adhering to European E1 certification standards for low formaldehyde levels, ensuring customer well-being.

Furthermore, W. Atelier offers access to other home solutions like Aliseo’s hotel-grade accessories from Germany and Cosentino’s sustainable surfaces from Spain. A key project in the pipeline includes supplying TOTO Neorest and fittings for the upcoming Park Hyatt Hotel in the Merdeka 118 tower, set to open in 2024.

For more information about W. Atelier and its innovative home solutions, visit the website.

Legal Disclaimer: The Editor provides this news content "as is," without any warranty of any kind. We disclaim all responsibility and liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. For any complaints or copyright concerns regarding this article, please contact the author mentioned above.

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TAGGED: Aliseo, bathroom innovation, Cleanovation, Cosentino, eco-friendly materials, electronic bidet, European E1 certification, experiential shopping, home comfort, immersive shopping experience, innovative design, interactive displays, Japanese technology, kitchen design, luxury bathroom, luxury living, luxury shower experience, luxury wardrobe, malaysia, Merdeka 118, modern homeowners, modular kitchen, Neorest, Park Hyatt Hotel, sanitaryware technology, showroom, smart home solutions, smart toilet, sustainable living, TOTO, TOTO Experience Centre, TOTO Technical Centre, W. Atelier, wardrobe customization, Washlet

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    Surbhi Sharma November 28, 2023 November 28, 2023
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    By Surbhi Sharma
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    I am PhD in Mathematics from IIT Roorkee currently working as a Market Research & Data Analyst. I have a demonstrated history of working with Startups & Corporates across private equity, e-commerce and software product industries.
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