QR codes have revolutionized the world of greeting cards, bridging the gap between digital and printed versions. The inclusion of QR codes has made greeting cards more versatile, with the ability to add media such as videos to printed cards.
Preference for Greeting Cards
Despite living in a technology-driven world, studies have shown that people still prefer receiving greeting cards as they are perceived as genuine and sincere. The OnePoll survey revealed that most people would rather receive a greeting card than any other form of communication. Furthermore, nearly half of Americans save greeting cards as keepsakes, while more than one-third appreciate getting something in physical mail.
The Issue of Paper Waste
The traditional way of sending greeting cards is detrimental to the environment, as it contributes to large amounts of paper waste each year – a reported 26% of landfill waste yearly. This problem is particularly significant with standard greeting cards that end up in the trash, especially those with nothing exceptionally sentimental or personal written on them.
QR Codes for Printed Greeting Cards
To overcome this problem, the greeting card industry has turned to QR codes to add a digital touch to printed cards. Companies like Hallmark, Memtell, VidGREETS, and GiftLips have pioneered the use of QR codes to add video messages to greeting cards.
GiftLips: The Multiple Short-Form Video Greeting Card Generator
GiftLips is a revolutionary tool that generates personalized video greetings which can be easily converted into physical greeting cards. It does this through embedding the videos in special QR codes and the receiver will need to scan the code to play the video. This innovative technology can store large amounts of data, like videos, in one single QR code.
GiftLips is unique in that it allows users to embed multiple short-form videos into one QR code. This feature allows users to collaborate with multiple people and send invitation links to create a feed of short videos.
Personalization and Cost-Effectiveness
Video greetings provide a unique and sincere touch to greeting cards, making them more personal and creating a stronger emotional connection to the sender. Video messages are also easy and cost-effective to create, as they can be made quickly and for free using online generators. Moreover, sending video greetings through chat and email can significantly cut down on costs.
Video greeting cards are versatile and can be customized for different occasions and holidays, such as Valentine’s Day, Christmas, and New Year. This feature makes them an excellent option for those who want to add a personal touch to their greetings.
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In conclusion, QR codes have revolutionized the greeting card industry, allowing for the inclusion of videos in printed cards. This has made greeting cards more personal and versatile while remaining cost-effective. Video greetings provide a unique way to express emotions, making them a valuable addition to the traditional world of greeting cards.