OPPO, the innovative tech giant, today introduced their ‘Faces of Singapore’ campaign. Tied in with the launch of their latest Reno10 series, which includes Reno10 Pro+ 5G, Reno10 Pro 5G, and Reno10 5G, the campaign is a special tribute to Singapore’s 58th birthday. The campaign brings to life the vibrant faces of Singapore through portraits of 30 unique individuals across various backgrounds, captured with the Reno10 Pro+ lens.
Immortalising the Essence of Singapore
OPPO’s ‘Faces of Singapore’ campaign encapsulates the spirit of unity, shared heritage, and values of Singaporeans through the unique portrait photos. Ivanho Harlim, an award-winning Indonesian-born photographer now based in Singapore, shot these images using the Reno10 Pro+.
Regarding his experience with the Reno10 Pro+, Ivanho said, “It’s essentially a DSLR in your pocket. The image clarity and sharpness are commendable. We tried processing to see how much latitude is in the image, and it’s quite impressive – the shadow and highlights show a lot of depth.”
Representing the Melting Pot That Is Singapore
The campaign is a representation of Singapore’s diverse population, capturing individuals of different ages, races, ethnicity, and occupations. Participants dressed up in symbolic red and white colors and brought along items representing their passions or what it means to be Singaporean.
The Personal Touch of Singapore
Elaine Eu, a young consultant, brought a packet of tissue paper for the photoshoot, a common symbol of respect and understanding among Singaporeans. In contrast, Albin Ng, a track work engineer, brought his safety helmet, representing his contribution to Singapore’s safety and functionality.
Celebrating a Decade of OPPO in Singapore
Dylan Yu, Head of Marketing at OPPO Singapore, expressed, “This year marks OPPO’s 10th anniversary in Singapore. In light of this and the upcoming National Day, we want to capture these simple moments of brilliance and celebrate with our Singaporean users. All this can be done with a simple snap on our latest Reno10 Pro+ – a show of OPPO’s relentless pursuit of innovative technology to enrich our lives and empower our users.”
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Starting from 12th July, consumers can visit the renovated OPPO flagship store at Suntec City to grab a copy of the physical magazine featuring all 30 portraits. The magazine will also be available at all OPPO concept stores across Singapore.
Redefining Portrait Excellence with the OPPO Reno10 Series
The OPPO Reno10 series, with its pro-level imaging capabilities, is setting new industry standards in portrait excellence. With innovative features like Pro-Portrait Mode, Pro-Portrait Video, and 4K Ultra Night Video/4K Ultra HDR Video, the Reno10 Pro+ 5G promises to deliver high-quality portrait images.