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Marketing In Asia > Blog > Open Category > Nativex Secures Official Google Partnership, Elevating Global Ad Solutions for Brands
Open Category

Nativex Secures Official Google Partnership, Elevating Global Ad Solutions for Brands

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Last updated: 2024/11/14 at 1:12 PM
Divya Dubey
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Nativex Secures Official Google Partnership, Elevating Global Ad Solutions for Brands
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Singapore, 14 November 2024 – In a powerful move toward boosting cross-regional brand growth, Nativex has officially joined the Google Partner program. This prestigious partnership enables Nativex to leverage Google’s extensive suite of advertising tools and platforms, positioning it to deliver tailored ad solutions that support global market expansion for brands across diverse industries.

Maximizing Reach with Google’s Ad Ecosystem

With Google’s ad platforms covering over 90% of the search market and reaching more than 4 billion users worldwide, Nativex is now set to offer brands an unprecedented global reach. Google’s network extends across over 200 countries and spans sectors like retail, entertainment, travel, and more. By tapping into this network, Nativex can deliver meticulously crafted campaigns, ensuring optimal visibility and performance through targeted ad formats including search, display, video, and app ads.

Cheryl Huang, Business Partner at Nativex, emphasized the value of this partnership: “For global brands, Google’s multi-platform ecosystem covers every stage of the consumer journey, from awareness to conversion. Coupled with Nativex’s expertise in ad placement and optimization, we help brands gain deep customer insights and develop high-impact strategies for global market expansion.”

Comprehensive Ad Solutions for Cross-Regional Success

Nativex provides end-to-end advertising services, covering account management, campaign optimization, policy compliance, and data analytics. The company combines Google’s ad formats with its own data-driven strategies, enabling clients to reach and engage audiences with precision.

In one recent case study, Nativex helped a direct-to-consumer beauty brand increase its market traction with Google’s search and Performance Max (PMax) ads. By utilizing bidding adjustments, keyword selection, and customized ad copy, Nativex generated substantial traffic and conversions. In addition, dynamic bidding for PMax ads supported a shift to a return-on-ad-spend (ROAS) approach, driving robust growth through refined retargeting tactics.

Also Read: Heckler Singapore Partners with Studio Birthplace for ‘Earth Defender’ – A Tribute to Indigenous Earth Defender

Driving Growth with a “Global Localization” Strategy

Nativex’s “Global Localization” approach continues to support brands across sectors, from e-commerce to gaming. By integrating Google’s robust resources and training, Nativex plans to expand its presence in international markets and provide brands with customized strategies for sustainable growth.

For brands looking to break into new regions and build impactful ad campaigns, Nativex offers a comprehensive suite of solutions. To learn more about how Nativex can transform your marketing strategy, explore their services or reach out for a consultation today.

About Nativex

Nativex is a pioneering digital marketing platform dedicated to facilitating cross-regional growth for brands and apps. With expertise in media buying, influencer marketing, and creative customization, Nativex empowers clients to expand their global footprint. As the official agent for major Chinese advertising channels like Baidu, Xiaohongshu, and Weibo, Nativex’s localized teams provide brands with the insights and tools they need to achieve success in China and beyond.

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