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Reading: Live the Life You Please: A Cinematic Revolution in Understanding Palliative Care 
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Marketing In Asia > Blog > Business > News > Live the Life You Please: A Cinematic Revolution in Understanding Palliative Care 
BusinessMarketingNewsPress Release

Live the Life You Please: A Cinematic Revolution in Understanding Palliative Care 

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Last updated: 2023/09/27 at 2:40 PM
Komaldeep Kaur
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A Groundbreaking Documentary 

Live the Life You Please is not just another film; it’s a movement. This feature film has profoundly reshaped Australia’s perspective on palliative care, and its influence is only growing. With its recent adaptations into various formats, its message is reaching even broader audiences. 

A National Premiere with a Purpose 

Camilla Rowland, Chief Executive Officer of Palliative Care Australia (PCA), shared, “We launched the full-length documentary at Parliament House during National Palliative Care Week in May this year, this new shorter version and accompanying educational packages open the conversation with new audiences.” 

A Journey Across Australia 

Crafted by the renowned Moonshine Agency, the film is a testament to the art of storytelling. Live the Life You Please is a collection of poignant tales from every corner of Australia. Mike Hill, Director at Moonshine Agency, remarked, “We take the viewer on a deep dive into issues around living and dying in Australia.” 

In the past five months, the film has graced the screens of approximately 61 cinemas across the nation. Hill added, “We have seen audiences smile, laugh, laugh harder and occasionally shed a tear, but most importantly leave inspired and ready to have big conversations with themselves and their loved ones about what they want the end of their life to look like.” 

Audience Acclaim 

The film has touched many, with viewers sharing: 

  • “It was a beautiful movie, and so good to be informing the community about end-of-life options and helping reduce the stigma.” 
  • “It was so good we got our parents to go the next night and have already managed to have that talk with them that has been taboo until now, thank you so much for making it.” 
  • “Palliative care has always been a subject that people are reluctant to speak about because it makes them sad, but if they were well informed like this movie does, it could actually make them feel better about it.” 

A Shower of Awards 

Live the Life You Please isn’t just winning hearts but also prestigious international accolades, including the Award of Excellence at the IndieFest film awards, Best Documentary at the Titan Health Awards, and a top honor at the Accolade Global Film Competition. 

Diverse Stories, One Message 

The film, originally 90 minutes, has been condensed to a 30-minute version, available on demand. It narrates the diverse experiences of Australians in their life’s final chapter. Ms. Rowland elaborated on the film’s content, mentioning the touching stories it covers and the health sectors’ interest in using parts of the film for training and education. 

Also read: Great Learning Collaborates with dLocal to Boost Educational Inclusivity in Latin America

Supporting the Cause 

Half of the fee from the film goes directly to bolstering the palliative care sector via PCA’s initiatives. Hill concluded, “We make films that I hope inspire and drive change and Live the life you please is certainly doing that.” 

For exclusive viewing options of ‘Live the Life You Please’ visit the official website. 

Legal Disclaimer: The Editor provides this news content "as is," without any warranty of any kind. We disclaim all responsibility and liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. For any complaints or copyright concerns regarding this article, please contact the author mentioned above.

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TAGGED: Accolade Global Film Competition, australia, Camilla Rowland, cinematic revolution, Dementia, documentary, education, end-of-life conversations, health sector, Hippocratic, IndieFest film awards, Little Stars, Live the Life You Please, Mike Hill, MND, Moonshine Agency, Palliative care, PCA, Simon Waring, Titan Health Awards

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    Komaldeep Kaur September 27, 2023 September 27, 2023
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    By Komaldeep Kaur
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