By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
Marketing In AsiaMarketing In Asia
  • Marketing
    • Viral
    • Expert Opinions
    • News & Trends
    • Research
    • Market Podcasts
    • Market Videos
    Marketing
    This category deals with best news and updates on marketing and branding news and events.
    Show More
    Top News
    Croma Partners with Gujarat Titans as Official Electronics Partner for IPL 2023
    3 days ago
    Happiest Minds Technologies Announces Global Partnership with Pimcore for Digital Transformation
    3 days ago
    Orient Electric Launches New TVC Featuring MS Dhoni to Promote Energy-Efficient
    3 days ago
    Latest News
    The World Happiness Report and India’s Ranking: Insights and Debates
    13 hours ago
    Snap Inc.’s ARES: Revolutionizing the Virtual Try-On Experience for Customers
    15 hours ago
    Canadia Bank Launches New Mobile Banking App with Tencent Cloud International’s Support
    2 days ago
    Paytm Launches New Technology Platform to Promote Digital Payments in India
    3 days ago
  • Startup
    • News from Startup world
    • Startup Stories
    • Trends and Opinions
    • Startup Podcasts
    • Startup Videos
    Startup
    News and articles from startup and venture investment world
    Show More
    Top News
    Non-GAAP Accounting: The Misleading Financial Metrics Used By Companies
    Non-GAAP Accounting: The Misleading Financial Metrics Used By Companies
    4 weeks ago
    electric two wheeler
    From Shark Tank India to Nashik: The Rise of Revamp Moto’s Electric Two-Wheelers
    4 weeks ago
    Travel now pay later
    “Travel Now Pay Later” with SanKash: Financing Options for Your Dream Vacation
    2 weeks ago
    Latest News
    Rankings, Reform and Reflection
    3 days ago
    Revolutionizing Sustainable Transportation: CHARGE+ZONE’s High-Speed Charging Network
    1 week ago
    Uncovering the Domino Effect: How the Silicon Valley Bank (SVB) Collapse Could Trigger a Start-up and Stock Market Meltdown
    2 weeks ago
    Nexus Venture Partners Raises $700 Million Fund to Invest in AI, Fintech and Consumer Startups
    4 weeks ago
  • Business
    • Feature Stories
    • News
    • Business Podcasts
    • Business Videos
    Business
    News and press releases from business world of Asia
    Show More
    Top News
    Silver Generation Embracing E-Commerce & Online Entertainment In Singapore
    Silver Generation Embracing E-Commerce & Online Entertainment In Singapore
    3 days ago
    Protecting Workers, Not Jobs: Singapore's Innovative Approach to Employment
    Protecting Workers, Not Jobs: Singapore’s Innovative Approach to Employment
    3 days ago
    Lush Launches Super Mario Bros. Movie-Inspired Collection
    Lush Launches Super Mario Bros. Movie-Inspired Collection
    3 days ago
    Latest News
    Axiata Group Bhd Appoints Vivek Sood as Group CEO and Managing Director
    15 hours ago
    Walt Disney Company Starts Layoffs, 7,000 People to Lose Jobs
    2 days ago
    Introducing John McDuling: The Newly Appointed Editor-In-Chief Of Scire
    2 days ago
    WPP’s Wunderman Thompson Appoints Hasan Hasnie, Geoff Smeaton, & Nicholas Yeam To Regional Leadership Team
    3 days ago
  • Society
    • Inspiration
    • Destinations & Travel
    • Food & Gourmet
    • People
    • Young Voices
    • Society Videos
    • Society Podcasts
    Society
    News and articles from and for societies around us
    Show More
    Top News
    The Difference Between Natural and Organic Skincare Products
    5 days ago
    levi's
    Meet Levi’s New AI-Generated Models – The Future of Fashion is Here!
    6 days ago
    ChatGPT 1
    Say Hello to ChatGPT, the AI-Powered Travel Adviser That Creates Personalized Itineraries
    7 days ago
    Latest News
    Snap Inc.’s ARES: Revolutionizing the Virtual Try-On Experience for Customers
    15 hours ago
    Rankings, Reform and Reflection
    3 days ago
    Mastering the Art of Employee Branding: Key Strategies for Employers and Job Seekers
    5 days ago
    See Clearly in Style: The Best Eyewear Brands in India
    5 days ago
  • Stories
  • Videos
    • Videos Gallery
    • The Opinion Scout
    • Step By Step with Azleen
    • Market Masters Series
Search
Technology
  • Hot
  • Trending
  • Editor’s Choice
  • NSFW
  • Reactions
  • Authors
  • Viral on Internet
Other Pages
  • My Bookmarks
  • Customize Interests
  • About Marketing In Asia
  • Business Register & Login
  • Startup Register & Login
  • Disclaimer
  • Terms of Service
  • Privacy Policy
© 2023 Marketing In Asia Sdn Bhd. All Rights Reserved.
Reading: How the Biggest Blockchain Developments in 2021 Will Play Out This Year
Share
Sign In
Notification Show More
Latest News
Ray-Ban’s “Genuine Since” Campaign Celebrates Authenticity with Mega Clubmaster and Wayfarer
Open Category
A man jumping
The World Happiness Report and India’s Ranking: Insights and Debates
Trends
Snap Inc.
Snap Inc.’s ARES: Revolutionizing the Virtual Try-On Experience for Customers
Fashion Marketing
Axiata Group Bhd
Axiata Group Bhd Appoints Vivek Sood as Group CEO and Managing Director
News
Ramadan 2023: OYO Announces A Special Scheme To Reward Travellers In Malaysia
Ramadan 2023: OYO Announces A Special Scheme To Reward Travellers In Malaysia
Press Release
Aa
Marketing In AsiaMarketing In Asia
Aa
  • Hot
  • Trending
  • Editor’s Choice
  • NSFW
  • Reactions
  • Authors
  • Viral on Internet
  • My Bookmarks
  • Customize Interests
  • About Marketing In Asia
  • Business Register & Login
  • Startup Register & Login
Search
  • Marketing
    • Viral
    • Expert Opinions
    • News & Trends
    • Research
    • Market Podcasts
    • Market Videos
  • Startup
    • News from Startup world
    • Startup Stories
    • Trends and Opinions
    • Startup Podcasts
    • Startup Videos
  • Business
    • Feature Stories
    • News
    • Business Podcasts
    • Business Videos
  • Society
    • Inspiration
    • Destinations & Travel
    • Food & Gourmet
    • People
    • Young Voices
    • Society Videos
    • Society Podcasts
  • Stories
  • Videos
    • Videos Gallery
    • The Opinion Scout
    • Step By Step with Azleen
    • Market Masters Series
Have an existing account? Sign In
Follow US
© 2023 Marketing In Asia Sdn Bhd. All Rights Reserved.
Marketing In Asia > Blog > Business > News > How the Biggest Blockchain Developments in 2021 Will Play Out This Year
News

How the Biggest Blockchain Developments in 2021 Will Play Out This Year

profile
Last updated: 2022/07/29 at 5:09 PM
Uniquecorn Strategies
Share
12 Min Read
how-the-biggest-blockchain-developments-in-2021-will-play-out-this-year
SHARE

It was hard to miss mentions of NFTs, meme coins and the metaverse, which dominated the headlines, while the venerable Bitcoin made history with its debut as a fund and fiat currency.

Contents
1. The first US Bitcoin futures ETF launched in 2021. Could spot ETFs be next? 2. 2021 saw the rise of DOGE and other meme coins. Do meme coins have a future?3. Central banks advanced support for CBDCs; we expect more countries to do so in 20224. Ethereum started its “Burn and Destroy” Era; we expect layer 2 rollups to continue to dominate5. 2021 saw the rise of blockchain games; expect guilds to play a key role in 2022 

2021 could be summed up as one where crypto finally went mainstream, after years of being consigned largely to the realms of geeks. It was hard to miss mentions of NFTs, meme coins and the metaverse, which dominated the headlines, while the venerable Bitcoin made history with its debut as a fund and fiat currency.

If the past is any indication of the future, we’re in for another eventful year. Given the current market climate, we know we’re in for some volatility, at least in the near term. But in which direction will the major developments of last year swing as the blockchain industry navigates a new year of challenges and opportunities? 

Let’s take a deeper dive into some of the biggest developments that shaped 2021 and explore what may come next as the year unravels. 

1. The first US Bitcoin futures ETF launched in 2021. Could spot ETFs be next? 

The first US Bitcoin ETF, the ProShares Bitcoin Strategy, started trading on the New York Stock Exchange in October. While it is based on Bitcoin forward contracts, it remains a watershed for the crypto industry in marking the formal recognition of Bitcoin as a mature financial asset under the current regulatory regime. It also put Bitcoin on the radar of retail investors, who now have more than a dozen crypto funds to choose from. 

What’s next? It’s likely that you’ll start to see more players entering the field and starting to compete on price like traditional passively managed ETFs. Right now the Proshares ETF is charging 0.95% fees, but competitors can easily launch similar products. Traditional stock ETFs right now charge much lower fees, with Vanguard charging an average of 0.08%. This means institutional investors could gain exposure to cryptocurrencies at ultra-low costs in the future.

Could Bitcoin spot ETFs be approved in 2022? Futures and spot markets are inherently linked with each other, and data from the Proshares futures ETF and others can provide indications that make it easier for the SEC to approve spot ETFs in the future. Once it is evident that roll yields have a significant impact on performance, then the SEC may be likely to prefer spot ETFs. At the same time, SEC Chairman Gary Gensler has remained adamant in his rejection of all spot Bitcoin ETF applications, as analysts reason that a decentralized cryptocurrency such as Bitcoin could never be sufficiently regulated by a central authority such as the SEC. 

2. 2021 saw the rise of DOGE and other meme coins. Do meme coins have a future?

2021 may also go down in history as the year of the meme coin, referring to cryptocurrencies based on popular jokes, buzzwords or imagery on the Internet. The most well-known meme coin Dogecoin was created as a spoof of Bitcoin but quickly soared in value not least due to Tesla CEO Elon Musk whose endorsement came in the form of multiple tweets. 

Since then, Dogecoin’s price has skyrocketed over 156 times and it became the fourth most searched term on Google in 2021. The meteoric success of Dogecoin was swiftly followed by a menagerie of meme coins inspired by man’s best friend and other animals: Shiba Inu, Akita, Samoyed, Siberian Husky etc. 

Will meme coins last? Many have criticized meme coins for lacking concrete operating mechanisms and business models, and the recent market rout indicates that their run may be coming to an end. Note that 97% of the meme coin market cap comes from Shiba Inu and Dogecoin. 

But what meme coins do have is community. Meme coins represent the rise of a counter-elite culture or grassroots culture. Whether it be governments or corporations, the world has always been perceived as controlled by the elite, with everyday citizens playing a trivial role in how things are run. Blockchain was born with the idea of decentralization, but even it is dominated by the elite – most of the people in Bitcon’s e-mail group are cryptography experts, and Vitalik started programming under the tutelage of his father, a computer scientist. 

Meme coins may survive for the very reasons that fuel Wall Street Bets: strong communities dedicated to defying the elite, and this phenomenon looks like it’s here to stay.

3. Central banks advanced support for CBDCs; we expect more countries to do so in 2022

Central Bank Digital Currencies (CBDCs), which are essentially digital money backed by a central bank, received a boost when the G7 bloc expressed an interest in cooperating closely on this front in its communique last June. In August, the Bank for International Settlements, International Monetary Fund and World Bank also appealed to central banks to collaborate in the development of CBDC. Among major economies, China has taken the lead with its e-CNY trial, which has completed transactions totalling 56 billion yuan across 123 million accounts – not surprising for a country where most consumers are already using digital wallets to pay for everyday purchases. 

What’s in store for 2022? Expect at least a few countries to start introducing CBDCs to reduce paperwork, disburse welfare payments, and distribute government worker salaries, to mention a few. South Korea has already completed the first phase of its testing program, exploring basic functions such as manufacturing, issuing and distribution of money in a simulated environment. While Singapore is also reporting progress with its testing programs, its central bank claims that the country is not in a rush, given that most people in the country already have bank accounts. 

We expect more countries in developing markets, such as Nigeria, to benefit from the adoption of CBDCs. These countries have a higher need for CBDCs to increase remittances, foster cross-border trade, improve financial inclusion, and enable the government to send direct welfare payments to citizens. Also, expect pariah countries such as Iran to start piloting CBDCs to break the US dollar’s hold over them. 

4. Ethereum started its “Burn and Destroy” Era; we expect layer 2 rollups to continue to dominate

The EIP-1559 technical upgrade of Ethereum last August, known as the “London Hard Fork”, drew significant attention to two key changes. These were centred on reforming the gas auction scheme to reduce transaction fees on the Ethereum blockchain, and introducing a block easing scheme to keep fees more stable. 

Under this upgrade, part of the income miners earn would be “burnt” or permanently destroyed. According to Glassnode, after EIP-1559 went into effect, transaction costs did not decrease by a large margin when converted to Ether. In fact, considering the appreciation of the token, the transaction fees and mining revenue actually increased in dollar value. 

And yet many say that Ethereum still has a long way to go to solve its congestion issues. Some say that the long-awaited upgrade to Ethereum 2.0, in which it will transition from a proof-of-work consensus mechanism to a proof-of-stake one may come at increased security risks, as competitor chains such as Solana have gone offline several times this year. Others say that sharding, a key stage in the upgrade, won’t actually happen until 2023, giving its competitors more than enough time to catch up and sideline Ethereum as the king of DeFi transactions. 

For the time being, however, layer 2 roll-up scaling solutions will continue to give Ethereum users a better experience, while holding their own against the new public chains. According to Vitalik, rollups remain the only trustless scaling solution for Ethereum, and could very well start to serve other new public chains in 2022.

5. 2021 saw the rise of blockchain games; expect guilds to play a key role in 2022 

Blockchain gaming had a banner year in 2021, raising over $3.7 billion from investment funds with Axie Infinity becoming the standout on the gaming scene. The appeal of the popular blockchain game cuts across demographics, underpinning its “play to earn” business model where players earn profits from selling game tokens. The number of game-related unique active wallets accounted for more than half of all decentralized applications as of last October, underscoring the potential of blockchain gaming. 

In our view, 2022 will be the year of guilds, who enable more players to participate in play-to-earn gaming without putting up initial capital, which is getting more costly. Such guilds lend P2E equipment to new players for a fee while they level up and make money from rewards. Such lending models are important in emerging markets such as Vietnam, where the gaming population skews young and the average monthly income may be much lower than that of users from more developed economies. 

As impactful as 2021 was for the blockchain industry, 2022 will be an even more pivotal year as the industry looks to convert the mainstream attention it garnered in 2021 into mainstream adoption. The developments highlighted above are only a handful of examples of where this space could be headed.

Article contributed by Flora Li, Director of Huobi Research Institute

You Might Also Like

Axiata Group Bhd Appoints Vivek Sood as Group CEO and Managing Director

Walt Disney Company Starts Layoffs, 7,000 People to Lose Jobs

Introducing John McDuling: The Newly Appointed Editor-In-Chief Of Scire

WPP’s Wunderman Thompson Appoints Hasan Hasnie, Geoff Smeaton, & Nicholas Yeam To Regional Leadership Team

Silver Generation Embracing E-Commerce & Online Entertainment In Singapore

Get Latest Job Updates on Whatsapp and Telegram
SCIKEY Logo
Whatsapp
Telegram
TAGGED: blockchain, Huobi, metaverse, NFT

Sign Up For MIA Newsletter

Be keep up! Get the latest updates about the Marketing world delivered straight to your inbox.

    By signing up, you agree to our Terms of Use and acknowledge the data practices in our Privacy Policy. You may unsubscribe at any time.
    Uniquecorn Strategies February 22, 2022
    Share this Article
    Facebook Twitter LinkedIn Email Copy Link Print
    Share
    What do you think?
    Love0
    Happy0
    Joy0
    Surprise0
    Sad0
    Angry0
    Cry0
    Previous Article slack-it-to-me!-10-reasons-startups-should-use-slack! Slack It To Me! 10 Reasons Startups Should Use Slack!
    Next Article 5-tips-on-how-you-can-use-your-content-to-gain-more-subscribers 5 Tips On How You Can Use Your Content To Gain More Subscribers
    Leave a comment Leave a comment

    Leave a Reply Cancel reply

    You must be logged in to post a comment.

    Follow US

    8k Followers Follow
    3.3k Followers Like
    1.1k Followers Follow
    178 Followers Follow
    123 Subscribers Subscribe

    Latest News

    Ray-Ban’s “Genuine Since” Campaign Celebrates Authenticity with Mega Clubmaster and Wayfarer
    Open Category 13 hours ago
    A man jumping
    The World Happiness Report and India’s Ranking: Insights and Debates
    Trends 13 hours ago
    Snap Inc.
    Snap Inc.’s ARES: Revolutionizing the Virtual Try-On Experience for Customers
    Fashion Marketing 15 hours ago
    Axiata Group Bhd
    Axiata Group Bhd Appoints Vivek Sood as Group CEO and Managing Director
    News 17 hours ago

    You Might also Like

    Axiata Group Bhd
    News

    Axiata Group Bhd Appoints Vivek Sood as Group CEO and Managing Director

    17 hours ago
    BusinessNews

    Walt Disney Company Starts Layoffs, 7,000 People to Lose Jobs

    2 days ago
    Introducing John McDuling: The Newly Appointed Editor-In-Chief Of Scire
    BusinessNews

    Introducing John McDuling: The Newly Appointed Editor-In-Chief Of Scire

    2 days ago
    WPP's Wunderman Thompson Appoints Hasan Hasnie, Geoff Smeaton, & Nicholas Yeam To Regional Leadership Team
    BusinessNews

    WPP’s Wunderman Thompson Appoints Hasan Hasnie, Geoff Smeaton, & Nicholas Yeam To Regional Leadership Team

    3 days ago
    //

    Get Asia to Notice You

    Quick Link

    • Contact
    • RSS Terms of Service
    • Policies & Standards
    • About Us
    • FAQ
    • Disclaimer
    • Terms Of Service
    • Privacy Policy

    Top Categories

    • Marketing
    • Startup
    • Feature Stories
    • News
    • People
    • Inspiration

    Sign Up for Our Newsletter

    Subscribe to our newsletter to get our newest articles instantly!

      Marketing In AsiaMarketing In Asia
      Follow US

      © 2023 Marketing In Asia. All Rights Reserved.

      • Disclaimer
      • Terms of Service
      • Privacy Policy
      en English
      ar Arabiczh-CN Chinese (Simplified)en Englishtl Filipinohi Hindiid Indonesianja Japaneseko Koreanms Malayvi Vietnamese
      Join the growing tribe of Marketing In Asia!

      Subscribe to our newsletter and never miss our latest updates, news, videos, podcasts etc..

        Zero spam, Unsubscribe at any time.

        Removed from reading list

        Undo