In the wake of a data breach impacting approximately 42,000 customers, Goldheart Jewelry reaffirmed that no financial data was compromised. The issue came to light on May 24th, when illicit access to the company’s e-commerce platform was detected.
“Our proactive team embarked on a comprehensive examination immediately after noticing the breach, revealing that the personal information of about 42,000 customers had been accessed illegally,” Goldheart stated. The company ensured that no personal data from November 2022 onwards was violated during this breach.
To prevent further unauthorized entries, Goldheart promptly suspended its e-commerce site, enhanced system security, and sought the expertise of cybersecurity specialists along with the relevant authorities. Goldheart’s primary concern is to maintain the confidentiality of customer data and avert any additional unlawful breaches.
Forensic examination unveiled that the breach, involving personal data like names, addresses, emails, birthdates, and phone numbers, was the result of malevolent activities by an external party targeting the e-commerce platform. The unauthorized access was exclusively confined to the impacted data.
Goldheart has informed the Personal Data Protection Commissioner about the breach, also filing a report with the police. All customers affected by the incident have been notified.
The company reassured customers, stating, “We can definitively confirm that no other data, specifically financial data such as credit card information or passwords, was accessed or retrieved by the hackers.” The compromised data’s nature suggests a limited risk of fraudulent activity for those affected. Nevertheless, Goldheart urged customers to exercise caution, especially when verifying the authenticity of emails and inspecting email links.
Goldheart asserted their commitment to protecting personal data in the face of the incident, “We are treating this incident with the utmost seriousness, working hand-in-hand with the authorities. We are deeply committed to safeguarding personal data in our business operations and are intensifying our security measures. We are also initiating additional precautions to avoid similar occurrences in the future.”
This news is based on a marketing-interactive.com article.
