John Croll Launches Truescope: The Next Generation In Media Intelligence
With more than 20 years’ media intelligence leadership and expertise, Australian businessman John Croll has launched his latest project, Truescope, set to challenge the media intelligence industry. Truescope is the…
Effective Methods To Improve Marketing Campaigns On Facebook
Managing Marketing Campaigns on Social Media has become a popular tactic to drive traffic, boost sales or create engagement. Facebook Advertising is one of the best marketing tools but it…
Randstad Malaysia: 56% Of Millennials Are Likely To Leave Their Jobs To Be Entrepreneurs
Randstad Malaysia’s latest Workmonitor survey revealed that 49 per cent of employees in Malaysia are likely to leave their jobs to start their own business. Fifty-six per cent of respondents…
4As Launches “Advertising Insider”
The Association of Accredited Advertising Agents Malaysia (4As) is launching “Advertising Insider”, a collection of video tips by specialist trainer Paul Arnold, a leading UK authority in Advertising. “One of…
Before Deciding To Cancel Your Digital Campaigns Due to COVID-19, Read This First
The global pandemic that is COVID-19 placed the world in a state of uncertainty. Businesses temporarily closed, which negatively affected economies of various countries. With these current events, business owners…
Ministry Of Education Launches New Digital Learning Platform With Participation From Google, Microsoft And Apple
Ministry of Education (MOE) today announced a refresh of its digital learning platform for teachers, educators and students. Called DELIMa, or ‘Digital Educational Learning Initiative Malaysia’, the platform is a…
A Mission To Bring The Human And Authentic Element Into Brands
What is this product/service all about? Human Centered CEO Branding Coaching and Strategy. Tell us more. “People would rather deal with people than businesses,” from Nela Dunato “The Human Centered…
A-List Talent, Business Leaders And Creative Legends Unite To Produce LIONS Live
Line-up includes David Droga, Luiz Sanches, Susan Credle, Steve Stoute, Mark Read, Chelsea Clinton, Professor Scott Galloway, Emily Ratajkowski, Wyclef Jean and A-Rod The free digital experience will be broadcast…
Strategi Promosi Di balik Visual Konten Kopi Kenangan
Ketika ekonomi dunia mulai perlahan bergerak menuju pemulihan dari dampak pandemi COVID-19, tren bisnis baru di era new normal meningkat di masyarakat. Saat keluar rumah, masyarakat harus terus memakai masker…
Hyper Casual Games Saw Massive Growth In Q1 2020
The findings from Adjust, in partnership with Unity Technologies, shed light on hyper casual games’ unique business model, which relies on ads for 95% of their revenue and boasts average…
Credibility Of Relationship Marketing In The Digital Age
Once you have developed good relations with your customers, it will reward you in many ways We are living in an age where everyone is so busy. Our minds have…
How To Demonstrate Authority And Build Your Brand On Marketing In Asia
There are many ways you can push yourself in pursuit for attention. One of many ways to get traffic for your digital assets is by contributing content to the external…
These Content Marketing Myths Will Kill Your Business
Content is at the heart of marketing. Marketers have been leaving the clutches of traditional forms of marketing and incorporating the contemporary forms for their businesses. Inbound marketing tactics which…
Susan Wojcicki: My Mid-Year Update To The YouTube Community
In the last few months, we’ve experienced enormous tragedy and loss. As people around the world have felt the devastating impact of the COVID-19 crisis, they’ve dealt with illness, loneliness,…
Emarsys Launches Updates To Omnichannel Marketing Platform With AI And Revenue Attribution
Emarsys, a leader in Forrester’s Q4 2019 Cross-Channel Campaign Management Wave, has announced a major update to its omnichannel customer engagement platform, with 26 new features driven by customer feedback…
