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jcdecaux-programmatic-trading-&-new-audience-measurement-system-lands-at-sydney-airport
News

JCDecaux Programmatic Trading & New Audience Measurement System Lands At Sydney Airport

Leading Out-of-Home media company JCDecaux today announced it has launched programmatic trading and a new audience measurement system at Sydney Airport. The introduction of programmatic trading and Airport Audience Measurement…

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Wavemaker HK Appoints Matt Hofmeyer As New Managing Director

Matt Hofmeyer has been named as managing director of Wavemaker Hong Kong. This position replaces Stanley Ngai, who will leave by the end of March 2022. Hofmeyer joined the Hong…

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Trends and Opinions

Spinny® Launches Its Marketing Campaign Led By Spinny’s Brand Ambassadors – Sachin Tendulkar & PV Sindhu

Spinny, India’s trusted full-stack used car platform, has launched its first national marketing campaign with the brand promise of “Khushiyon Ki Long Drive”. Highlighting the brand’s vision to turn the car buying and ownership journey into a simple…

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8 Videos To Watch If You

The world will get to endemicity, and it will be on different timelines depending on where you are. While we are opening our doors, some people are reluctant to travel,…

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Trends

Marketing Atau Bangga Diri?

Dilema seorang trainer yang sering dihadapi ialah kaedah marketing.  Macam-macam tips kita biasa dengar mengenai kaedah marketing yang berkesan. Daripada mass marketing, guerrilla marketing hingga ke permission marketing. Semua pun…

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Trends

How I Learned About Propaganda From My Dad, Not Putin Or Zelenskyy

You unfriend friends. You block families. You unfollow relatives. You fight strangers. That’s what propaganda did to us today, tomorrow, and days to come. In my house, Dad’s always right.His…

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Startup Stories

2021 In Review: EdTech Startup Acquisition In The Past Year

Introduction to the EdTech Industry One of the few industries that have been positively impacted by 'corona positive' is the EdTech industry. Slowly but steadily, it has been witnessing an…

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Startup Stories

EP5 | The Story Of SCIKEY | Surgery & Emerging Of The New Leader

In the previous episode, we heard how SRKay suddenly found themselves in a crisis situation. A young company had not only lost about sixty percent of their revenue but also…

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Startup Stories

Ep6 | The Story Of SCIKEY | Covid Business Impact & The Time Of Satisfaction

In last episode, we heard how SRKay got its brand name of SCIKEY and how the leaders emerged out of the tough situation within the organization. We heard, how Alok…

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Startup Stories

Ep7 | The Story Of SCIKEY | The Shaping Of Dream Unicorn

In last episode, we heard how SCIKEY leadership faced every challenge boldly and stabilized their operations inspite of significant business loss and kept their revenue growing. Their operations stabilized, SCIKEY…

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Startup Stories

Rivian shares reach new low after reporting disappointing Q4 earnings

Rivian, the U.S. electric automaker that went public late last year, reported its fourth-quarter financial results and calendar 2021 outcome, results that along with its production forecast for 2022 disappointed…

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Singapore-Headquartered Cake DeFi Launches US$100 Million Venture Capital Arm

Cake DeFi, a Singapore-based fintech platform that makes DeFi (decentralised finance) services and applications accessible for everyone, has launched Cake DeFi Ventures (CDV), its venture capital arm with US$100 million…

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Trends and Opinions

Weekly Funding Roundup – India (Mar 5 – Mar 11)

Weekly Funding Roundup – India   Audio content platform Kuku FM has raised $19.5 million in a new funding round led by South Korean gaming giant Krafton Inc.The company said…

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Malaysian Consumer Research Startup Vase.ai Raises A 7-Figure Ringgit Amount In Seed Funding

Vase Technologies Sdn Bhd (Vase.ai), a leading Malaysian consumer research technology company, has announced a seven-figure ringgit investment to kick-start their 2022 expansion. This new round of funding was led…

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Dentsu Indonesia Makes Executive Leadership Appointments With Aloysia Dian Anggraeni And Laode Hartanto

Dentsu Indonesia has announced the appointment of Aloysia Dian Anggraeni (pictured left) as CEO of media service line and Laode Hartanto (pictured right) as its first chief growth officer. Anggraeni's…

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Latest News

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Former dentsu ANZ executive Fiona Johnston joins First Nations-led business, YarnnUp as managing director
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