Marketing Automation And Why Startups Need It
Marketing automation is a set of software tools that automate repetitive tasks and free up time for marketers by helping them manage the customer lifecycle by minimising human action and…
Marketing Strategy Toolkit: How to Create a Strategic Marketing Roadmap for Your Business
The ultimate goal of any business is to survive in the marketplace and make a profit, and while there are many ways to achieve this goal, such as product branding…
Minimising Transport Contract Failures: Yale Researchers partners with FreightFox to Develop Index Based Freight Contracts
Logistics platform FreightFox recently announced a partnership with Yale researchers to develop a responsive index-based pricing model that facilitates dynamic transportation decisions. The new freight contract and pricing model will…
Kent Lee Joins Ogilvy Beijing As Head Of Experience
Ogilvy Beijing, one of the world's largest advertising companies, has appointed Kent Lee as the Head of Experience. In his new role, Lee will lead a team of eCommerce, CRM,…
Juice Works Taps On Giftee Malaysia’s eGift System To Introduce Digital Vouchers
Giftee Malaysia, a Malaysian subsidiary of Japan-based giftee Inc. announced today their collaboration with Juice Works
5 Ways To Deal With Back To Work Place Anxiety
It's not easy to let go of something that has become extremely familiar. Working remotely that is. You see in the last few years, a lot of us have become accustomed to…
Digital Media Roundup: Twitter launches beta experiment of Shop, LinkedIn Adds New
Home Market Talks Digital Media Roundup: Twitter launches beta experiment of Shop, LinkedIn Adds New 'Future of Skills' Data Tool , Meta launches digital security course for journalists... Market Talks…
Ferns N Petals raises $27M from Lighthouse
Online gifting platform Ferns N Petals will utilise the funds for expanding new categories and strengthening systems and technology platform
This edtech startup is making math fun and interesting for students through game-based learning
As education moved online in the last two years, edtech startups in India started coming up with innovative ideas by using advanced technologies to teach students. One of the few…
Diamond Age picks up $50M to lay the foundation for the future of houses built by robots
Hot on the heels from its $8 million fundraise just a few months ago, Diamond Age is back for a top-up, with a $50 million Series A financing to continue…
Get To Know These FinTech Startups With Recent Series A Funding
FinTech, which combines the words "financial" and "technology," is a relatively new and somewhat ambiguous phrase that refers to any developing technology that enables consumers or financial institutions to supply…
Cryptocurrencies That Will Impact The Globe
Bitcoin (BTC) may be a pioneer in the world of cryptocurrencies, but it is also quite a burden on the planet's resources and harmful to the environment. That's why impact…
JCDecaux Programmatic Trading & New Audience Measurement System Lands At Sydney Airport
Leading Out-of-Home media company JCDecaux today announced it has launched programmatic trading and a new audience measurement system at Sydney Airport. The introduction of programmatic trading and Airport Audience Measurement…
Wavemaker HK Appoints Matt Hofmeyer As New Managing Director
Matt Hofmeyer has been named as managing director of Wavemaker Hong Kong. This position replaces Stanley Ngai, who will leave by the end of March 2022. Hofmeyer joined the Hong…
Spinny® Launches Its Marketing Campaign Led By Spinny’s Brand Ambassadors – Sachin Tendulkar & PV Sindhu
Spinny, India’s trusted full-stack used car platform, has launched its first national marketing campaign with the brand promise of “Khushiyon Ki Long Drive”. Highlighting the brand’s vision to turn the car buying and ownership journey into a simple…
