Marketing in Asia Exclusive Interview: Teejae Sonza, Coca-Cola Trademark Category Marketing Head, ASEAN & South Pacific.
At the heart of this comeback are two powerful forces: nostalgia and innovation. “Share a Coke” first stole hearts in Australia and quickly became a global cultural icon. By replacing…
TROPICANA HONOURED WITH TWO PRESTIGIOUS AWARDS AT THE 20TH HUBEXO ASIA AWARDS 2025
Over the years, Tropicana Corporation Berhad (“Tropicana” or “Group”) has won over 200 awards in varying categories such as Best Housing Masterplan, Best Commercial Development, Best Transit-Oriented Development, and Best…
4 in 5 APAC retailers confident about their customer engagement strategy, doubling down on customer loyalty programmes to weather economic headwinds
Despite growing economic uncertainty, 4 in 5 APAC retailers say they are confident in their ability to successfully implement their customer engagement strategy over the next 12 months. This is…
Bespoke integrated Interpublic (IPG) team and Heckler Singapore reinvent male grooming confidence with Thai campaign for Philips electric shavers
An integrated team from Interpublic (IPG) group has launched the Effortless Rush Hour campaign for the Philips S1000 to S3000 series, positioning Philips’ electric shavers as essential tools for young…
Samsung Partners With Liberty to Bring Iconic British Designs to Samsung Art Store
Samsung Electronics Co., Ltd. today announced its collaboration with iconic British design house Liberty, bringing a curated collection of the brand’s most celebrated designs to Samsung Art Store. With this…
Etiqa Insurance Singapore Marks Fourth Year as Official Travel Insurer at NATAS Travel Fair 2025
Etiqa Insurance Singapore, a leading general and life insurer, returns to the National Association of Travel Agents Singapore (NATAS) Travel Fair 2025 as the Official Travel Insurer for the fourth…
Fortinet Scales Up Cloud-Native Security for ASEAN with New Investments in Singapore
– Fortinet, the global cybersecurity leader driving the convergence of networking and security, today announced the launch of a new regional Point-of-Presence (PoP) in Singapore for Lacework FortiCNAPP, Fortinet’s Cloud-Native…
Atmos Delivers Seamless Post Production for Sydney Water Campaign
Cloud-based VFX studio Atmos has provided full post-production services for the latest Sydney Water ‘Save Our Sinks’ awareness campaign via TAG Dentsu. The spot’s humorous approach explores the importance of…
OPPO Celebrates SG60 with Local Communities, Inspiring Singaporeans to Reconnect Through Creativity and Technology
In celebration of Singapore’s 60th birthday, OPPO Singapore has launched its vibrant SG60 campaign, a multi-dimensional initiative designed to honour this milestone through youth creativity, technology, and community engagement. As…
Samsung Bespoke Laundry Air Dresser Dual JetSteam: Your Smart Solution for Refreshed, Hygienic Clothes
The result? Your clothes come out feeling as they have just returned from the dry cleaner, without the trip across town or the hefty bill. Built for Busy Households: Bulky…
Knight Frank: Malaysia’s Logistics Market Shows Resilience Amid Regional Supply Chain Shifts
Malaysia’s logistics and industrial property sector had a steady momentum amid shifting regional supply chain dynamics, according to Knight Frank’s Asia-Pacific Logistics Highlights H1 2025 report. While logistics rents across…
Tilt Appointed to Launch Korean Skincare Brand WELLAGE in Singapore, Leading Content, Social & Influencer Strategy
Tilt, a Singapore-based creative and media agency and subsidiary of HM International Holdings Limited (HKEX: 8416.HK), has been appointed by Markato, a Hong Kong-based distributor specializing in Korean beauty brands,…
Samsung Electronics Earns Marker of Global Trust With EU RED Certification
Samsung Electronics Co., Ltd. announced that its latest TVs, monitors and commercial display products have been technically evaluated for compliance with the European Union’s Radio Equipment Directive (RED), including updated…
foodpanda Malaysia launches Nationwide Rider Safety Programme ‘pandasafe’ through Public-Private Collaboration
foodpanda Malaysia today officially launched pandasafe, a comprehensive and long-term safety initiative designed to protect and empower delivery partners through a comprehensive, long-term safety ecosystem across the country. This pioneering…
SquareX Researchers Release Toolkits To Empower Red and Blue Teams in Testing Browser-Based Attack Vectors
SquareX, the leading browser security company, is releasing two open-source toolkits at DEF CON 33 Demo Labs, enabling security teams to simulate and defend against modern browser attacks that bypass…
