Broadcast is no longer enough.” The era of only buying massive reach is over. We Are Social unveils the 2026 Playbook, announcing the ‘Intimacy Economy’ powered by the Cultural Power Loop
We Are Social Thailand highlighted an essential shift in how brands engage with modern audiences at its “Stepping into the Future Worth Talking About” event. As traditional reach becomes increasingly…
Beyond the screen: Parents in Singapore turn to Pinterest to plan experience-rich March school holidays
As the March school holidays approach, parents across Singapore are planning ahead not just to fill time, but to create more intentional, experience-rich moments for their children. Pinterest has released its first-ever Parenting…
To celebrate International Women’s Day 2026, our campaign takes a “2016 vs. 2026” approach, leveraging the popular “then vs. now” trend on social media
We shine a spotlight on a decade of transformative change, tracing both the evolution of the cybersecurity landscape and the significant rise of female representation in the industry. Beyond illustrating…
Samsung Earns Record Awards and Category Wins at ISE 2026, Led by Six Spatial Signage Wins
At ISE 2026, Samsung showcased display solutions that tackle one of the biggest challenges facing commercial environments today: balancing visual impact with the practical demands of real-world business environments. Samsung showcased its solutions across an expansive 1,728…
Newcastle Permanent is “Head and Heart Approved” in new creative platform by Indie Agency Enigma
This week sees the launch of Newcastle Permanent’s new creative platform that builds on the brand’s long standing “Here for Good” positioning. Conceived by indie creative and media agency Enigma,…
Artists whose lives were saved by donors unite for the “Unlikely Version” in M+C Saatchi campaign for Lifeblood
Australian Red Cross Lifeblood has unveiled a new fully integrated national campaign, the “Unlikely Version”, with M+C Saatchi, bringing together music and storytelling to highlight the life-saving impact of plasma, stem…
Tune Talk Achieves ASEAN‑First Cloud‑Native Core Deployment, Accelerating Subscriber Growth
Tune Talk, Malaysia’s fully cloud‑native Mobile Network Operator (MNO), announced at Mobile World Congress (MWC) 2026 the successful completion of Phase 1 of its Cloud Core Network Modernization in partnership…
Ticketek Entertainment Group (TEG) Appoints Greg Segal to Lead Sponsorship & Premium Experiences
Ticketek Entertainment Group (TEG) today announced the appointment of Greg Segal as Managing Director of Sponsorship & Premium Experiences, marking a significant step, as the Group evolves its platform model…
Exclusive Interview: Julie Nestor, EVP Marketing & Communications, Asia Pacific, Mastercard, in Conversation with Komal Dhir, Director of Marketing in Asia
Inclusion Matters builds directly on Mastercard’s belief that inclusion needs to be intentionally designed into businesses and organizations, not added on as an afterthought. The initiative, piloted at this year’s Australian Open, is designed to rally businesses to create calmer more…
Amanda Quested joins Untangld as Managing Director, accelerating momentum
International strategy studio Untangld has appointed Amanda Quested to its senior leadership team as Managing Director, strengthening the firm’s focus on senior-led strategy and real-world impact. Quested joins Untangld with…
Mintegral and Insightrackr Reveal 2026 Non-Gaming App Trends: Highlighting AI Adoption, Short-Form Drama Video Growth, and ROI-Driven Advertising
Mintegral, a leading global programmatic advertising platform, today announced the release of its “2026 Global Non-Gaming App Trends Report,” developed in partnership with advertising intelligence platform Insightrackr. The 2026 Non-Gaming…
Special Australia announces key leadership appointments to accelerate next chapter
Special has announced a series of leadership appointments as it continues to grow and be recognised as one of the most influential independent agencies; adding four of Australia’s finest to its national…
Pinoy traditions drive sari-sari store sales surge during Chinese New Year – Packworks
As Chinese New Year approaches, Filipinos are turning cultural traditions and ‘suwerte’ (luck) into a shopping list, fueling a sales surge in sari-sari stores nationwide as families prepare to welcome prosperity for…
How Amrutam turned a Shark Tank no-deal into a profitable D2C growth
Amrutam, a distinguished Ayurvedic brand, known for its traditional, Ministry of AYUSH-certified formulations, and a dedicated women-first mission, appeared on Shark Tank S2 in 2023. It pitched itself as a malt-based nutrition and preventive…
The Salvation Army Launches the World’s First Digital Thrift Store on Roblox
The Salvation Army is introducing its thrift brand to a new generation with the launch of “Thrift Score,” the world’s first digital thrift store on Roblox. Designed to engage Gen Z…
