February 20, 2023, India Ajay Devgn, a well-known actor, has been named the brand ambassador for Junglee Rummy, one of the largest online skill gaming platforms in India, by Junglee Games. To promote the affiliation, the company has launched a national advertising campaign. with the slogan “Rummy bole toh Junglee Rummy” across a variety of media platforms, including TV, digital media, OTT, and social media.
Bharat Bhatia, vice president of marketing at Junglee Games, commented on the partnership: “We are ecstatic to be launching this campaign with Mr. Ajay Devgn, one of India’s most recognizable and beloved faces. He brings a great deal of trust and credibility to the table. Due to his extensive experience and expertise in his field, much like Junglee Rummy does with its extensive background in online rummy. Ajay Devgn is the ideal brand ambassador for further solidifying Junglee Rummy’s position as India’s most reputable rummy platform. Due to his mastery of his craft and his widespread recognition in India. Additionally, he is a prime example of the entertainment value that we try to deliver to our players through our platform. “We are certain that he will support us. In more convincingly and powerfully communicating the message of safety and trust to our target audience.”
Ajay Devgn referred to his affiliation with the well-known company as, “I am honoured to be associated with Junglee Rummy, the most reputable rummy website in India, and to take part in their “Rummy Bole Toh Junglee Rummy” campaign. With its player-first philosophy, Junglee Rummy. Which has been a leader in the online rummy market for more than a decade, is setting the standard. Over 6 crore real players are currently using the app thanks to the platform’s established expertise. Cutting-edge gaming technology, and strong security infrastructure.”
The “Rummy bole toh Junglee Rummy” campaign highlights the steps the top rummy platform. Has taken to provide all players with the best and safest rummy experience possible and demonstrates the company’s dedication to player safety and trust. On February 17, 2023, the first loud commercial was released. Across a variety of platforms, including TV, digital media, radio, music streaming services, OTT, and theatres.
Indians have long used rummy as a common form of entertainment. This game of skill has experienced tremendous growth as a result of the introduction. Cutting-edge features and new game modes, which is a result of the increasing popularity of online skill gaming in India. The game has improved in accessibility, security, and competition, luring card game enthusiasts across the nation. The hiring of Ajay Devgn as Junglee Rummy’s brand ambassador is a significant step. In solidifying the company’s status as India’s most reputable rummy platform. The platform’s dedication to player safety and trust. Will be a crucial element in encouraging more people to play skill games online as they gain popularity in India.