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Reading: A New Era of Social Media Identity Verification: Meta Verified Makes its Debut in India
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Marketing In Asia > Blog > Business > News > A New Era of Social Media Identity Verification: Meta Verified Makes its Debut in India
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A New Era of Social Media Identity Verification: Meta Verified Makes its Debut in India

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Last updated: 2023/06/08 at 6:44 PM
vaibhav khobragade
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4 Min Read
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The technological powerhouse Meta, formerly known as Facebook, has ushered in an exciting new phase for social media users in India, as it rolls out its paid subscription service, Meta Verified. Meta’s founder Mark Zuckerberg announced the expansion via his Instagram channel named ‘Meta Channel,’ revealing that Meta Verified is now accessible to users in India, the United Kingdom, and Canada, with Brazil slated to be next on the list. For those accounts already verified, Zuckerberg assured that their status on Instagram and Facebook will continue to be maintained free of cost. 

So, what exactly does Meta Verified entail? This subscription bundle on Instagram and Facebook offers users an array of services including a verified badge – authenticating the user’s account with a government ID, proactive account protection, and access to dedicated account support. Subscribers of Meta Verified in India will not only acquire a verified badge but also enjoy enhanced protection against impersonation and round-the-clock assistance when required. 

Also Read: Meta’s New Subscription Service: A Risky Move or a Smart Bet?

If the idea of acquiring Meta’s verification tickles your fancy, let’s break down the process on how to become Meta Verified. First and foremost, navigate to the user profile on Facebook or Instagram and proceed to the settings. From there, access the Accounts Center and look for the Meta Verified option. If you’re eligible, Meta Verified will be available under your name. 

Next, select a payment method according to your preference and make the monthly payment. Following the payment, you will need to upload a selfie video along with a government-issued photo ID to confirm your identity. Once the ID corroborates with your user profile and your account is verified, you will not be permitted to alter the date of birth or username on your profile. If any changes are to be made, users will have to go through the entire verification application and Meta Verified subscription process anew. 

Source: https://gumlet.assettype.com/

To dispel any ambiguity, Meta has clarified some common queries. Firstly, it is crucial to note that a single Meta Verified subscription cannot be used across Instagram and Facebook. Users will need to apply separately for both platforms. As for the cost, the Meta Verified subscription price in India is pegged at Rs 599 for mobile and desktop web (Facebook only) users, and Rs 699 for iOS and Android users. 

Meta Verified’s arrival in India underscores a growing emphasis on account authenticity and user protection in the realm of social media. It promises a safer and more credible digital ecosystem where users can engage freely, armed with the knowledge that their online identity is secured. Stay tuned to see how this subscription service revolutionizes social media usage in India! 

This article is based on a report from the BrandEquity website. 

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TAGGED: Account Support, facebook, Identity Verification, india, instagram, mark zuckerberg, meta, meta verified, social media, Subscription Service, User Protection

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    vaibhav khobragade June 8, 2023 June 8, 2023
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    By vaibhav khobragade
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    I am working as a Sr. Digital Marketing Executive with four+ years of experience in the space of Digital Marketing. I assist in the formulation of strategies to build a lasting digital connection with consumers. I help in planning and monitoring the ongoing company presence on social media & Launch optimised online advertisements to increase company and brand awareness.
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