– ZTE Corporation (0763.HK / 000063.SZ), a global leading provider of integrated information and communication technology solutions, unveiled its latest AI-powered innovations at the “Catalyzing Intelligent Innovation” showcase in Kuala Lumpur, bringing highlights from Mobile World Congress (MWC) 2025 to Malaysia. The event reinforced ZTE’s commitment to helping Malaysia lead in next-generation digital infrastructure and intelligent transformation.
At the heart of the showcase was ZTE’s vision for building ultra-efficient mobile networks, led by its cutting-edge Ultra Band Radio (UBR) technology. Designed for simplified deployment and green energy usage, UBR enables highly compact, power-efficient sites that reduce environmental impact while improving network performance. Key innovations included 5G-A solutions like 4K AR live broadcasting with ultra-low latency and high reliability, as well as real-world applications for drone logistics and smart waterways. To bridge the digital divide, ZTE introduced solar-powered and modular rural connectivity solutions like the Eco Radio and Rural Pilot, designed for sustainable and scalable deployment in remote areas.
The event also highlighted ZTE’s advancement in All-Optical Networks, where high-speed fiber connectivity meets AI-driven intelligence. ZTE introduced its latest smart home ecosystem, including a next-generation AI Home Media Center, 4K AI Soundbar, the industry’s first AI screen-equipped FTTR (Fiber-To-The-Room), and its high-performance LinkPro Wi-Fi 7 series. These solutions offer seamless, intelligent connectivity for households and SMEs, supporting Malaysia’s broadband and digital lifestyle goals.
Taking AI integration even further, ZTE presented the AIR DNA Future Network, a pioneering solution that re-engineers the foundational “genetics” of mobile networks. This AI-native infrastructure empowers operators to automate network operations, improve efficiency, and build more dynamic service models in a hyper-connected era. Complementing this was the debut of AiCube, ZTE’s full-stack intelligent computing solution that supports full-version DeepSeek deployment. Engineered to flexibly serve large data centers, edge computing facilities, and enterprise-grade systems, AiCube delivers high-performance AI processing across diverse scenarios—powering everything from smart cities to intelligent factories.
ZTE is expanding its consumer-focused ‘nubia’ brand in Malaysia, introducing a strong focus on gaming through the nubia Neo 3 series. It is named Official Co-Branded Gaming Smartphone for Free Fire, bringing together its “Born to Win” and Free Fire’s “BOOYAH” spirit to provide an accessible esports-grade gaming experience for everyone. The new lineup features gaming oriented enhancement such as shoulder triggers and an expansive 4083mm² VC liquid cooling system. The nubia Neo 3 series also integrates cutting-edge AI features, including Demi, an AI gaming companion, and AI-powered tools for photography and voice interaction. The co-branding partnership between nubia Neo 3 series and Garena’s hit mobile game Free Fire. ZTE also highlighted its role in global policy leadership through GSMA forums, with potential to collaborate more closely with local regulators in shaping Malaysia’s digital future.
Steven Ge, Managing Director of ZTE Malaysia, said during his keynote speech, “ZTE Malaysia has proudly spearheaded several landmark achievements, including setting a Malaysia Book of Records title for the fastest 5G-Advanced speed reaching 30.8 Gbps during a live test in Sarawak. Furthermore, ZTE is deeply committed to bridging Malaysia’s digital divide. Through active support of national initiatives like JENDELA, we have modernized and expanded coverage especially in rural and underserved areas.”
The event drew participation from key Malaysian stakeholders including Axiata, CelcomDigi, Digital Nasional Berhad (DNB), EdotCo, Maxis, Telekom Malaysia, U Mobile, YTL Corporation, and the Malaysian Communications and Multimedia Commission (MCMC). Through this showcase, ZTE extended a call for deeper collaboration with ecosystem players to co-build a smarter, more inclusive digital future.
ZTE has filed over 93,000 global patent applications, and has approximately 48,000 patents in total, as well as a proven track record of supporting national infrastructure—having modernized over 10,000 sites and delivered more than half of the nationwide JENDELA rollout—ZTE continues to support Malaysia’s long-term digital agenda.
The “Catalyzing Intelligent Innovation” event demonstrates ZTE’s position as a global driver of digital progress. By empowering operators, developers, and policymakers with the tools to build intelligent infrastructure, ZTE is enabling Malaysia to accelerate its position as a regional digital leader and future-ready economy.
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