By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
Marketing In Asia
  • Marketing
    • Viral
    • Expert Opinions
    • News & Trends
    • Research
    • Market Podcasts
    • Market Videos
    Marketing
    This category deals with best news and updates on marketing and branding news and events.
    Show More
    Top News
    Mary Reschar, Head of Product Marketing, Fluent Commerce
    How retailers can prepare for the rise of Gen Zalpha
    2 weeks ago
    employees brainstorming in office
    Are coworking spaces the best way to keep up the next generation of Malaysian workers engaged?
    3 weeks ago
    Ng Chew Wee, Head of Business Marketing, APAC at TikTok
    Marketing in Asia Presents an Exclusive Interview with Ng Chew Wee, Head of Business Marketing, APAC at TikTok
    1 month ago
    Latest News
    Marketing in Asia Presents an Exclusive Interview with April Tayson, Regional VP INSEAU at Adjust
    2 days ago
    How conversational commerce benefits marketers
    4 days ago
    Marketing in Asia Presents an Exclusive Interview with Andrew Monu, VP of Marketing, LinkedIn
    5 days ago
    Marketing in Asia Presents an Exclusive Interview with Ankita Thakur, Group Head of Marketing, MoneyHero Group
    1 week ago
  • Startup
    • News from Startup world
    • Startup Stories
    • Trends and Opinions
    • Startup Podcasts
    • Startup Videos
    Startup
    News and articles from startup and venture investment world
    Show More
    Top News
    Japan’s Evolving Booze Culture: A Market in Transformation
    Japan’s Evolving Booze Culture: A Market in Transformation
    7 months ago
    text
    Safe Space™ announces partnership with National Healthcare Group as it continues to boost employee support and wellbeing
    8 months ago
    Sakshi Kalani Founder & CEO of Savy Click and Jaipur Unfolded
    AI-Powered Analytics: Sakshi Kalani on Influencer Marketing in 2025
    8 months ago
    Latest News
    Byron J. Fernandez: Minimize the stress of business crises with strong CX
    5 months ago
    Vedant Mahajan Acquires Stake in Flite: Transforming Event Technology with Innovation
    6 months ago
    Navigating the Digital Economy and Tax Challenges for SMEs
    6 months ago
    sehatUP Launches India’s First Integrated Digital Health Clinic, Pioneering Holistic Healthcare
    7 months ago
  • Business
    • Feature Stories
    • News
    • Business Podcasts
    • Business Videos
    Business
    News and press releases from business world of Asia
    Show More
    Top News
    Aaron Crowe
    Modern retail marketing technology solution allows businesses to deliver mind-blowing numbers of offers in real time
    2 weeks ago
    employees brainstorming in office
    Are coworking spaces the best way to keep up the next generation of Malaysian workers engaged?
    3 weeks ago
    Andy See
    Marketing in Asia Presents an Exclusive Interview with Andy See, Founder and Managing Director of Perspective Strategies
    3 weeks ago
    Latest News
    Marketing in Asia Presents an Exclusive Interview with April Tayson, Regional VP INSEAU at Adjust
    2 days ago
    Marketing in Asia Presents an Exclusive Interview with Andrew Monu, VP of Marketing, LinkedIn
    5 days ago
    Marketing in Asia Presents an Exclusive Interview with Ankita Thakur, Group Head of Marketing, MoneyHero Group
    1 week ago
    How retailers can prepare for the rise of Gen Zalpha
    2 weeks ago
  • Society
    • Inspiration
    • Destinations & Travel
    • Food & Gourmet
    • People
    • Young Voices
    • Society Videos
    • Society Podcasts
    Society
    News and articles from and for societies around us
    Show More
    Top News
    Smashers Sports Acquires Delhi Franchise of WPBL: A Game-Changer in India’s Sports Entertainment
    Smashers Sports Acquires Delhi Franchise of WPBL: A Game-Changer in India’s Sports Entertainment
    5 months ago
    Resorts World Cruises Sets Sail from Dubai with New Luxury Gulf Voyages
    Resorts World Cruises Sets Sail from Dubai with New Luxury Gulf Voyages
    7 months ago
    Australia luxury property
    Australia’s Luxury Real Estate Market Soars as Affluent Buyers Seek Waterfront Dreams
    7 months ago
    Latest News
    From Taboo to Triumph: How Malaysians Are Transforming Their Intimate Health Journey
    2 months ago
    Top 5 Misconceptions About Antibiotics Malaysians Need to Stop Believing
    2 months ago
    Eagle Eye Reveals Impact of Loyalty Programs on APAC Retailers
    2 months ago
    Elevate Your Haircare in 2025 with Jung Beauty’s Luxurious Camellia Edition Treatment
    5 months ago
  • Press Release
  • Awards
    • MIA Impact Circle Stellar CxO 2023 Malaysia
    • MIA Impact Circle Stellar CxO 2023 India
    • MIA Impact Circle Stellar CxO 2023 Philippines
    • Australian Women in Business Excellence Awards
    • MIA Impact Circle Stellar CxO 2024 Singapore
    • Mia Impact Circle Stellar Cxo 2024 Hongkong Award 
    • Mia Impact Circle Stellar Cxo 2024 Indonesia Award 
Search
Technology
  • Hot
  • Trending
  • Editor’s Choice
  • NSFW
  • Reactions
  • Authors
  • Viral on Internet
Other Pages
  • My Bookmarks
  • Customize Interests
  • About Marketing In Asia
  • Business Register & Login
  • Web Stories
  • Videos
  • Disclaimer
  • Terms of Service
  • Privacy Policy
© 2024 Marketing In Asia Sdn Bhd. All Rights Reserved.
Reading: WhatsApp Adopts Passkeys A Leap Towards Enhanced Security in Asia Pacific
Share
Sign In
Notification Show More
Latest News
Toaster partners with Netflix for global launch of new Netflix TV Experience
Toaster partners with Netflix for global launch of new Netflix TV Experience
Press Release
Malaysia Rallies for Women’s Health
Malaysia Rallies for Women’s Health: National Women’s Checkup Week 2025 Launches to Tackle Preventable Cervical Cancer Deaths
Press Release
Betty Wong
SCMP welcomes Betty Wong as Corporate Communications Director
Press Release
SAS
Global study: Are AI-powered government fraud fighters poised to turn the tables on crooks?
Press Release
boomi-logo
Boomi Recognized as a Leader for the 11th Time in the 2025 Gartner® Magic Quadrant™ for Integration Platform as a Service
Press Release
Aa
Marketing In Asia
Aa
  • Hot
  • Trending
  • Editor’s Choice
  • NSFW
  • Reactions
  • Authors
  • Viral on Internet
  • My Bookmarks
  • Customize Interests
  • About Marketing In Asia
  • Business Register & Login
  • Startup Register & Login
Search
  • Marketing
    • Viral
    • Expert Opinions
    • News & Trends
    • Research
    • Market Podcasts
    • Market Videos
  • Startup
    • News from Startup world
    • Startup Stories
    • Trends and Opinions
    • Startup Podcasts
    • Startup Videos
  • Business
    • Feature Stories
    • News
    • Business Podcasts
    • Business Videos
  • Society
    • Inspiration
    • Destinations & Travel
    • Food & Gourmet
    • People
    • Young Voices
    • Society Videos
    • Society Podcasts
  • Press Release
  • Awards
    • MIA Impact Circle Stellar CxO 2023 Malaysia
    • MIA Impact Circle Stellar CxO 2023 India
    • MIA Impact Circle Stellar CxO 2023 Philippines
    • Australian Women in Business Excellence Awards
    • MIA Impact Circle Stellar CxO 2024 Singapore
    • Mia Impact Circle Stellar Cxo 2024 Hongkong Award 
    • Mia Impact Circle Stellar Cxo 2024 Indonesia Award 
Have an existing account? Sign In
Follow US
© 2023 Marketing In Asia Sdn Bhd. All Rights Reserved.
Marketing In Asia > Blog > Business > News > Technology > WhatsApp Adopts Passkeys A Leap Towards Enhanced Security in Asia Pacific
BusinessNewsTechnology

WhatsApp Adopts Passkeys A Leap Towards Enhanced Security in Asia Pacific

profile
Last updated: 2023/10/18 at 5:31 PM
vaibhav khobragade
Share
2 Min Read
WhatsApp's New Security Feat
SHARE

In a transformative move set to reshape the security architecture of online communication, WhatsApp is on the verge of launching passkeys for its Android version. This cutting-edge technology allows users to log into services without traditional passwords, making use of their unique biometric features instead.

Also Read: Katrina Shute Joins Bastion Reputation as Principal Consultant

Understanding Passkeys

Rather than the customary passwords or codes, passkeys represent unique digital keys generated and stored within the user’s smartphone. This seamless authentication method activates automatically through biometrics, allowing users to bypass the cumbersome process of recalling and entering passwords. By merely using their phone’s facial recognition system or fingerprint reader, users will identify themselves, possibly signaling an end to the traditional password era.

Tech Giants Lead, Others Follow

Prominent tech leaders like Google and Apple have already integrated this authentication system for their primary online services. In contrast, its adaptation by third-party applications has been relatively slow. Nonetheless, the notable forerunners in this domain include 1Password and Dashlane. The recent addition of WhatsApp, a global messaging titan, particularly in the Android segment, signifies a notable shift in the tech landscape.

Global Rollout: A More Secure Messaging Experience

WhatsApp plans to introduce this technology incrementally across the globe through an imminent app update. With this, users in the Asia Pacific region and beyond can anticipate a more straightforward and fortified login process. The intrinsic features of passkeys allow users to bypass the conventionally used two-factor SMS authentication, promoting a more streamlined user experience.

Enhancing Digital Security

The introduction of passkeys is not merely a technological advancement but a strategic move towards bolstering digital security. Traditional passwords, often prone to breaches and hacks, may soon become obsolete. In contrast, passkeys, generated and preserved on an individual’s device, offer a robust security layer. Since this data never ventures online, the risk of unauthorized access or compromise is minimized.

You Might Also Like

Marketing in Asia Presents an Exclusive Interview with April Tayson, Regional VP INSEAU at Adjust

Marketing in Asia Presents an Exclusive Interview with Andrew Monu, VP of Marketing, LinkedIn

Marketing in Asia Presents an Exclusive Interview with Ankita Thakur, Group Head of Marketing, MoneyHero Group

How retailers can prepare for the rise of Gen Zalpha

Modern retail marketing technology solution allows businesses to deliver mind-blowing numbers of offers in real time

MIA
Get Latest Job Updates on Whatsapp and Telegram
SCIKEY Logo
Whatsapp
Telegram
TAGGED: android, Asia Pacific, authentication, Biometrics, Online Services, passkeys, password-free, security, whatsapp

Sign Up For MIA Newsletter

Be keep up! Get the latest updates about the Marketing world delivered straight to your inbox.

    By signing up, you agree to our Terms of Use and acknowledge the data practices in our Privacy Policy. You may unsubscribe at any time.
    vaibhav khobragade October 18, 2023 October 18, 2023
    Share This Article
    Facebook Twitter LinkedIn Email Copy Link Print
    Share
    What do you think?
    Love0
    Happy0
    Joy0
    Surprise0
    Sad0
    Angry0
    Cry0
    profile
    By vaibhav khobragade
    Follow:
    I am working as a Sr. Digital Marketing Executive with four+ years of experience in the space of Digital Marketing. I assist in the formulation of strategies to build a lasting digital connection with consumers. I help in planning and monitoring the ongoing company presence on social media & Launch optimised online advertisements to increase company and brand awareness.
    Previous Article Google Advances Accessibility in Asia Pacific Google Advances Accessibility in Asia Pacific with New Features
    Next Article OpenAI's Foray into AI Image Detection OpenAI’s Foray into AI Image Detection
    Leave a comment Leave a comment

    Leave a Reply Cancel reply

    You must be logged in to post a comment.

    9.5k Followers Follow
    3.4k Followers Like
    1.1k Followers Follow
    214 Followers Follow
    208 Subscribers Subscribe

    Latest News

    Toaster partners with Netflix for global launch of new Netflix TV Experience
    Toaster partners with Netflix for global launch of new Netflix TV Experience
    Press Release 1 day ago
    Malaysia Rallies for Women’s Health
    Malaysia Rallies for Women’s Health: National Women’s Checkup Week 2025 Launches to Tackle Preventable Cervical Cancer Deaths
    Press Release 1 day ago
    Betty Wong
    SCMP welcomes Betty Wong as Corporate Communications Director
    Press Release 1 day ago
    SAS
    Global study: Are AI-powered government fraud fighters poised to turn the tables on crooks?
    Press Release 1 day ago

    PropertyGuru

    property guru

    You Might also Like

    April Tayson, Regional VP INSEAU at Adjust
    BusinessInterviewsMarketing

    Marketing in Asia Presents an Exclusive Interview with April Tayson, Regional VP INSEAU at Adjust

    2 days ago
    Andrew Monu, VP of Marketing, LinkedIn
    BusinessInterviewsMarketing

    Marketing in Asia Presents an Exclusive Interview with Andrew Monu, VP of Marketing, LinkedIn

    5 days ago
    Ankita Thakur
    BusinessCampaignInterviews

    Marketing in Asia Presents an Exclusive Interview with Ankita Thakur, Group Head of Marketing, MoneyHero Group

    1 week ago
    Mary Reschar, Head of Product Marketing, Fluent Commerce
    BusinessMarketingOpinion

    How retailers can prepare for the rise of Gen Zalpha

    2 weeks ago
    //

    Get Asia to Notice You

    Quick Link

    • Contact
    • RSS Terms of Service
    • Policies & Standards
    • About Us
    • FAQ
    • Disclaimer
    • Terms Of Service
    • Privacy Policy

    Top Categories

    • Marketing
    • Startup
    • Feature Stories
    • News
    • People
    • Inspiration

    Sign Up for Our Newsletter

    Subscribe to our newsletter to get our newest articles instantly!

      Marketing In AsiaMarketing In Asia
      Follow US
      © 2024 Marketing In Asia. All Rights Reserved.
      • Disclaimer
      • Terms of Service
      • Privacy Policy