As we move into the month of September, we present the top 10 trending searches over the past month, as searched by Malaysians:
Top 10 Trending Searches for August 2020
- Doa Akhir Tahun / Doa Awal Tahun* / Salam Maal Hijrah**. As Muslims prepared to welcome the turn of the Islamic new year, many looked online for prayers and well wishes to celebrate the sacred occasion.
- OnePlus Nord Offline Sale Malaysia / OnePlus Nord Unboxing* / OnePlus Nord Launch Event Malaysia**. Local gadget enthusiasts eagerly anticipated the launch of the 5G-enabled mid-range priced OnePlus Nord, which became available for purchase starting August 22.
- Beirut Explosion / Lebanon Explosion* / Letupan di Beirut**. Locals were shocked to learn of the massive explosion which decimated the port at Beirut and claimed hundreds of lives, and turned online to understand the causes and details of the incident.
- Realme C12 Specs. Realme’s latest flagship budget phone captured local interest as netizens looked up its specification to learn more.
- Barcelona vs Bayern / Sevilla vs Man United* / Man City vs Real Madrid** / Lyon vs Bayern***. Followers of the UEFA Champions League stayed up to date with match scores and highlights of their favorite teams – ending in victory for Bayern which took home their sixth European title.
- 7 Hari Mencintaiku 2 / iQIYI 7 hari mencintaimu*. This family drama hit, starring Siti Saleha and Shukri Yahaya, became widely searched for its relatable family themes, with the season drawing in 12 million viewers on TV alone.
- Man United vs Copenhagen. Both teams put on a good fight in the Europa League quarter finals, drawing in supportive fans but victory ultimately went to Manchester United, with a goal scored by Bruno Fernandes.
- Cha Cha Slide. Netizens were amused by the Cha Cha Slide Easter Egg on Search, activated at the click of the microphone icon, making web browsers dance along to the original hit by DJ Casper.
- Liverpool vs VfB Stuttgart. Fans of The Reds were given a reason to celebrate over their team’s 3-0 victory over VfB Stuttgart in the Club Friendlies held at Sportplatz Langau.
- Vinayagar Chaturthi. Observed August 22 this year, the ten-day celebration honoring the birth of Hindu deity Lord Ganesha, was mostly celebrated from home this year.
Rethinking financial futures and how we transact: What were the top questions searched?
Covid-19 has no doubt placed financial strains on families and businesses big and small – but top questions searched by Malaysians show hints of curiosity to explore new ventures, the drive for survival, and an eagerness to get back on their feet:
| Top Searched Questions In August, Relating To Money Matters And Entrepreneurship |
| makanan yang mudah dijual berapa hari penyata hutang rumah di bawah lppsa dikeluarkan bagaimana melabur saham akaun simpanan kadar serendah bagaimana ingin membuat online banking bsn bagaimana nak keluarkan produk sendiri macam mana nak download penyata bank islam hari yang baik untuk memulakan perniagaan dalam islam macam mana nak keluarkan duit kwsp duit kwsp bulan ogos bila masuk |
Still on the topic of money: the secure and most importantly, contactless edge e-wallets have over conventional transactions became amplified over the pandemic. Thanks to the financial incentives introduced by the government through ePENJANA, curiosity and adoption of this mode of transaction grew widely:
| Top Searched Questions In August, Relating To e-Wallets |
| macam mana nak claim rm50 e wallet boleh guna di mana bagaimana nak daftar e wallet macam mana nak guna e penjana boost rm50 kfc boleh guna touch n go e wallet kedai yang menggunakan e wallet touch n go e wallet boleh beli apa boost boleh digunakan di mana 99 speedmart boleh guna ewallet |
Search trends for the term “e wallet” coincide with announcements and incentives introduced by the government:
Comparison of search interest for ‘e wallet” in 2019 (red) and 2020 (blue)
With the uncertainty that lies ahead, more have also been looking into investments this year over a 6-month period, compared to the same time period last year:
Comparison of search interest for ‘Investment’ over a 6-month period in 2019 (red) and 2020 (blue)
