KUALA LUMPUR, 12 June 2024 – In a strategic move to bolster its leadership and drive continued growth, leading Southeast Asian MarTech company OpenMinds Group has announced the election of three distinguished professionals to its board of directors. Effective this May, Brian Siew, Celine Ting, and Chin Kai Yee have taken on pivotal roles that promise to infuse the company with fresh perspectives, diverse expertise, and unwavering leadership.
A New Chapter in Leadership
Brian Siew, the newly appointed Director of Innovation and SPRINT, brings a wealth of experience in identifying new income streams and spearheading innovative product development. Celine Ting, now the Director of Business Partnerships and Growth, is set to expand business opportunities and forge strategic alliances. Meanwhile, Chin Kai Yee, as the Director of Corporate Services, will ensure seamless integration of financial matters, talent growth, and resource planning.
Jan Wong, Founder of OpenMinds Group, expressed his excitement about the new appointments: “We are thrilled to welcome Brian, Celine, and Kai Yee to our board of directors. Each of them brings a wealth of experience and a proven track record in their respective fields. Their unique perspectives and leadership qualities make them the perfect fit to help us drive OpenMinds forward. As we continue to evolve and expand our range of MarTech solutions, we hope that their diverse expertise and fresh insights will be invaluable in guiding the company towards achieving our strategic objectives and maintaining our competitive edge in the advanced MarTech market.”
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Groomed for Success
The newly elected board members have ascended from within the ranks, having been meticulously groomed through their journey in the Leadership Team. This role saw them excel as team leaders and serve as a “sub-committee” responsible for the Group’s business continuity and strategic decision-making. Additionally, their experience in the rotating chairman role has equipped them with invaluable skills in leading meetings, facilitating discussions, and driving OpenMinds towards its shared objectives.
Brian Siew will be tasked with identifying new income streams and developing innovative solutions for product development. Celine Ting will focus on identifying opportunities for business expansion and collaborating with stakeholders to grow strategic alliances and deliver mutual value. Chin Kai Yee will facilitate seamless integration of group-wide financial matters, talent growth, and resource planning, ensuring OpenMinds remains relevant and competitive.
These appointments underscore OpenMinds Group’s commitment to nurturing successors and providing high-quality MarTech solutions, reflecting the company’s dedication to leadership excellence and innovation.
Daryll Tan, Co-founder and Director of OpenMinds Group continued, “The rising of new leaders within OpenMinds Group sets us up for 10x growth. We, the founders, are aware of our limited capabilities after 12 years of charting the course and know it is time to set the stage for more advanced directors in this season; allowing the founders to refocus our efforts in scaling the overall group. I am confident that the new directors will ensure a more relevant and focused trajectory of our strategic direction, operations and business effectiveness. As an additional assurance, we are still, at the core, highly invested in people, excellent in our MarTech solutions and future-proof in our mindset.”
As of today, the new board of directors’ immediate initiative is to strengthen internal leadership development and optimize organizational structures to enhance efficiency. Additionally, they plan to amplify the company’s reach and value through strategic initiatives such as investing in innovation, research and development, and empowering specialized teams like SPRINT, UI/UX, tech and digital advisory.
Drawing from a decade of expertise, OpenMinds is dedicated to maintaining its legacy of providing cutting-edge MarTech solutions while embarking on a new era of growth and ambition. While remaining steadfast in their commitment to the company’s five-year vision, the addition of new directors further amplifies OpenMinds’ ability to break barriers and exceed limitations.
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