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Marketing In Asia > Blog > Business > News > Technology > OpenAI Expands Into Asia With New Tokyo Office and Japanese Language GPT-4
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OpenAI Expands Into Asia With New Tokyo Office and Japanese Language GPT-4

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Last updated: 2024/04/18 at 2:36 PM
vaibhav khobragade
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OpenAI Expands Into Asia With New Tokyo Office and Japanese Language GPT-4
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In a significant expansion of its global footprint, OpenAI has established its first office in Asia, located in Tokyo, Japan. This milestone was coupled with the launch of a new GPT-4 model, tailored specifically to cater to the Japanese language and market nuances.

Tailored Innovations for Japan

OpenAI’s commitment to the Japanese market extends beyond its new office. According to a recent blog post by the company, there is a strong commitment to working in close collaboration with the Japanese government, local enterprises, and academic circles. The goal is clear: to forge AI tools that are safe and attuned to the unique requirements of Japan, thereby opening up new vistas of opportunity.

Sam Altman, CEO of OpenAI, emphasized the transformative potential of AI during the launch. “We’re excited to be in Japan, a country where the confluence of people and technology has historically led to significant advancements. We believe AI will further accelerate this synergy, enhancing creativity and productivity across various sectors,” Altman stated.

Also Read: Mastering Machine Learning: Insights from Tal Shaked, CMLO at Moloco

Leadership and Local Engagement

In line with its expansion strategy, OpenAI announced the appointment of Tadao Nagasaki as the president of OpenAI Japan. Nagasaki’s role will be pivotal in steering the company’s commercial strategies and market engagement within the region. He will also oversee the formation of a local team dedicated to enhancing global affairs, marketing, communications, and operational strategies.

Collaborative Ventures and Applications

OpenAI’s presence in Japan also aims to foster closer relationships with leading Japanese corporations. Companies like Daikin, Rakuten, and TOYOTA Connected are already leveraging the advanced capabilities of ChatGPT Enterprise. These collaborations are aimed at automating complex business processes, enhancing data analysis, and refining internal reporting structures.

Local governments are not far behind in adopting these advanced AI tools. For instance, Yokosuka City is utilizing ChatGPT to boost the efficiency of its public services, setting a precedent for other municipalities to follow.

OpenAI’s establishment of its Tokyo office signifies a major step in its global strategy, specifically targeting the Asian markets. With a specialized Japanese GPT-4 model and strategic local partnerships, OpenAI is poised to drive significant advancements in AI applications across Japan.

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    vaibhav khobragade April 18, 2024 April 18, 2024
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    By vaibhav khobragade
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    I am working as a Sr. Digital Marketing Executive with four+ years of experience in the space of Digital Marketing. I assist in the formulation of strategies to build a lasting digital connection with consumers. I help in planning and monitoring the ongoing company presence on social media & Launch optimised online advertisements to increase company and brand awareness.
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