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Marketing In Asia > Blog > Marketing > Branding > McDonald’s Singapore Unveils Cheesy Truffle Beef Deluxe Burger and Exciting Holiday Line-Up
BrandingMarketingPress Release

McDonald’s Singapore Unveils Cheesy Truffle Beef Deluxe Burger and Exciting Holiday Line-Up

Hiren Lakadiwala
Last updated: 2024/11/26 at 10:40 AM
Hiren Lakadiwala
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McDonald’s Singapore Unveils Cheesy Truffle Beef Deluxe Burger and Exciting Holiday Line-Up
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SINGAPORE, 26 NOVEMBER 2024 — McDonald’s Singapore is turning up the heat this holiday season with a tantalizing menu that’s sure to delight foodies across the island. From truffle-infused cheesy burgers to indulgent desserts and an exclusive Collect Quest rewards campaign, the golden arches are set to light up your festive celebrations.

Cheese Lovers, Rejoice!

The star of this year’s festive line-up is the Cheesy Truffle Beef Deluxe Burger, available starting 28 November. Priced from $9.70 for an Extra Value Meal™, this decadent treat combines crispy mozzarella sticks, melted cheddar, a juicy beef patty, and a luxurious drizzle of creamy truffle cheese sauce.

For those seeking more indulgence, McDonald’s offers the Cheesy Truffle Double Cheeseburger (from $8.85) and the Cheesy Truffle Triple Cheeseburger (from $9.90). These options feature additional patties, cheddar slices, and truffle cheese sauce for the ultimate cheesy experience.

Sweet Bliss Meets Spicy Heat

On 5 December, McDonald’s introduces two more fan-favorites. Chocolate enthusiasts can enjoy the new Maltesers® McFlurry® (from $3.80), a creamy delight featuring vanilla soft serve, crunchy Maltesers® bits, and a drizzle of chocolate sauce.

Fans of spice will be thrilled with the return of the Spicy Chicken McNuggets®. Each nugget, priced from $9.70 for a 9pc Extra Value Meal™, is coated with a perfectly seasoned, crispy golden batter.

A Breakfast to Remember: Belgian Waffles Platter

Breakfast lovers are in for a treat with the all-new Belgian Waffles Platter, available from 5 December during Breakfast hours. Priced from $8.70 for an Extra Value Meal™, this delightful combination features golden, fluffy waffles paired with a chicken sausage patty and creamy scrambled eggs. For an added twist, grab two pieces of Belgian Waffles for just $3.90 with any Breakfast Extra Value Meal™ purchase.

Also Read: Microsoft Appoints Vivian Chua to Lead Consumer Devices and Creativity Retail Sales in Asia

Collect Quest: Fun, Rewards, and Festive Cheer

Adding to the holiday excitement, McDonald’s Singapore is launching Collect Quest, an app-exclusive campaign running from 2 to 22 December. Participants can earn 14 unique Digital Badges and compete for grand prizes, including a brand-new iPhone 16 Pro, a luxurious staycation, and return tickets to any destination.

“At McDonald’s, we love finding fun ways to connect with our customers and make each time memorable,” said Drina Chee, Senior Director of Marketing & Digital Customer Experience at McDonald’s. “With Collect Quest, we’re bringing extra joy and adventure, along with surprises and rewards all month long!”

Availability and Accessibility

The festive menu and Collect Quest are available for a limited time across all McDonald’s Singapore outlets, Drive-Thrus, McDelivery®, and food delivery platforms like GrabFood, Deliveroo, and foodpanda.

With over 150 restaurants islandwide, including 19 Drive-Thrus and 44 McCafé outlets, McDonald’s continues to serve more than 6 million customers monthly.

About McDonald’s Singapore

Renowned for its innovation and customer-centric initiatives, McDonald’s Singapore is a leader in the quick-service restaurant industry. From achieving sustainability milestones to earning accolades such as the 2023 SkillsFuture Employer Award, McDonald’s remains committed to delivering quality and memorable dining experiences.

Legal Disclaimer: The Editor provides this news content "as is," without any warranty of any kind. We disclaim all responsibility and liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. For any complaints or copyright concerns regarding this article, please contact the author mentioned above.

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    Hiren Lakadiwala November 26, 2024 November 26, 2024
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    By Hiren Lakadiwala
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