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Reading: IHG’s Voco Brand Makes a Spectacular Debut in Japan with the Opening of Voco Osaka Central 
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Marketing In Asia > Blog > Business > Brand Highlights > IHG’s Voco Brand Makes a Spectacular Debut in Japan with the Opening of Voco Osaka Central 
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IHG’s Voco Brand Makes a Spectacular Debut in Japan with the Opening of Voco Osaka Central 

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Last updated: 2023/06/20 at 6:44 PM
MIA Editor
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IHG's Voco Brand Makes a Spectacular Debut in Japan with the Opening of Voco Osaka Central 
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In a grand display of refined hospitality, IHG Hotels & Resorts – a global powerhouse in the hotel industry with over 6,000 hotels spanning 18 unique brands – has officially introduced its sophisticated Voco brand to Japan. The brand new Voco Osaka Central, opened in a strategic partnership with UD Hospitality Management, is poised to redefine luxury accommodation experiences in the heart of Japan, infusing the Voco brand’s distinctive charm, delightful service, signature bright yellow motifs, and sustainable ethos into the local hospitality landscape. 

IHG Introduces the Voco Brand in Japan 

Originally unveiled in 2018, Voco hotels has rapidly become one of IHG’s fastest-growing brands. It boasts 46 luxurious properties worldwide, with another 50 in the pipeline. The grand unveiling of the brand in Japan was marked by a unique ceremony at Voco Osaka Central, graced by esteemed guests such as the NTT Urban Development Corporation, The Zenitaka Corporation, and the Osaka Convention and Tourism Bureau. Echoing Voco’s commitment to sustainability and local community, the ribbon cutting ceremony took a creative twist, with guests untying knots in turmeric-dyed furoshiki cloth, symbolic of Voco’s dedication to fostering responsible travel. 

Also read: Gusto Collective Bolsters Luxury-Technology Integration with Strategic Acquisition of Mercury Integrated

In the words of Abhijay Sandilya, CEO of IHG ANA Hotels Group, and Managing Director – Japan & Micronesia, “The opening of Voco Osaka Central heralds a vibrant new chapter of premium hotel experiences in Japan. Our fruitful collaboration with UD Hospitality Management and NTT has allowed us to infuse Voco’s global allure with local nuances. From preserving the site’s heritage to promoting voco’s commitment to a sustainable future, the launch adds to IHG’s growing portfolio of brands in Japan, following the successful introduction and expansion of Hotel Indigo and Kimpton Hotels & Restaurants, and the impending arrival of Regent Hotels & Resorts and Six Senses.” 

A Peek into Voco Osaka Central 

Located in Kyomachibori, Osaka, a prosperous area cherished by locals and tourists alike, Voco Osaka Central offers easy access to the rich culture of the town, being just 3-5 minutes away from the Osaka Metro stations Higobashi, Honmachi, and Yodoyabashi. 

The Unique Blend of History and Modernity at Voco Osaka Central 

Built on the site of the iconic Kyomachi Building, a symbol of historical importance since its completion in 1926, Voco Osaka Central pays tribute to its roots with the interior featuring artwork and items that narrate the city’s rich history over the past century. 

Voco Osaka Central: A Home Away From Home 

With 191 guestrooms and suites, Voco Osaka Central personifies the brand’s ‘me time’ philosophy, ensuring a warm and inviting ambiance with plush bedding and lavish amenities. 

Culinary Delights at Voco Osaka Central

Dining experiences at Voco Osaka Central offer a true taste of the ‘Voco life’. The hotel’s signature restaurant, Lokal House, showcases an open kitchen for a captivating dining experience with a western grill influence. The menu revolves around innovative dishes that blend local culinary traditions with seasonal ingredients. 

Additional Amenities

Guests can also look forward to a 24-hour gym and fitness room, along with versatile spaces for meetings and evening functions. 

Legal Disclaimer: The Editor provides this news content "as is," without any warranty of any kind. We disclaim all responsibility and liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. For any complaints or copyright concerns regarding this article, please contact the author mentioned above.

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TAGGED: 'me time' philosophy, 24-hour gym, evening spaces, fitness room, guestrooms, heritage preservation, Higobashi, historical building, Honmachi, hotel booking, hotel opening, IHG Hotels & Resorts, Japanese tourism, Kyomachibori, local culinary culture, local touches, Lokal House, luxury accommodation, meeting spaces, open kitchen, Osaka Central, Osaka Metro stations, premium hotel experiences, seasonal ingredients, suites, sustainable hospitality, UD Hospitality Management, Voco Hotels, western grill influence, Yodoyabashi

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    MIA Editor June 20, 2023 June 20, 2023
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