Google Drive, a prominent cloud storage service offered by the tech giant, has recently announced a significant discount on its storage plans in India. This move is seen as a strategic effort to attract new users, coinciding with the impending changes in WhatsApp’s storage policies.
Starting early 2024, WhatsApp, a widely used messaging app, will integrate its backup storage with Google Drive. This means that any data backed up from WhatsApp will count towards the user’s Google Drive storage quota. Before this change, WhatsApp backups were stored in Google Drive without consuming any of the user’s allotted storage space. This modification is currently in the testing phase with WhatsApp beta testers and is anticipated to be implemented for all users soon.
In response to these upcoming changes, Google Drive has introduced an enticing offer, especially for those who have never subscribed to Google One, its subscription-based cloud storage service. The service is available across various platforms, including Android, iOS, and desktop. The discounted prices are aimed to provide users with an opportunity to experience Google One at a lower cost before the standard rates apply.
The basic plan, usually priced at Rs 130 per month, is now available for Rs 35 per month for a limited time. This special pricing applies to the first three months after which the cost will revert to the standard rate. Similarly, the 200GB plan, typically costing Rs 210 per month, is being offered at Rs 50 per month for the first three months. The most substantial discount is seen in the 2TB plan, which is available for Rs 160 per month for three months, compared to its regular price of Rs 650 per month.
This limited-period offer provides a great opportunity for new users to explore Google’s cloud storage capabilities at a substantially lower cost. The strategy appears to target those in need of additional storage space following the exhaustion of the standard 15GB free storage provided by Google Drive. It’s a savvy move by Google, considering the upcoming changes in WhatsApp’s policy, which are expected to increase the demand for paid cloud storage options.
Google Drive’s promotional offer offers a cost-effective solution for users seeking additional cloud storage. With WhatsApp’s storage policy changes, this discount could benefit those needing more space. This offer is particularly attractive for new users of Google One, offering enhanced storage capabilities at a fraction of the usual cost.