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Marketing In Asia > Blog > Business > News > Cryptocurrencies That Will Impact The Globe
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Cryptocurrencies That Will Impact The Globe

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Last updated: 2022/07/29 at 4:59 PM
Uniquecorn Strategies
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Bitcoin (BTC) may be a pioneer in the world of cryptocurrencies, but it is also quite a burden on the planet’s resources and harmful to the environment. That’s why impact tokens are becoming more prominent in the space now, with more and more portfolios boasting cryptocurrencies that support human development and sustainability with their ventures. 

Here are three such projects that will impact the globe in 2022. 

Bobcoin (BOBC)

Bobcoin (BOBC) comes from Bob Eco, an electric vehicle company creating thousands of jobs and has declared war against pollution through the use of cryptocurrency. The clean energy company is on a mission to accelerate the transition to sustainable energy while focusing on emerging markets. That primarily means focusing on developing countries like those in Africa. Identifying the need for cheap transportation in such countries and learning the high amounts of emissions coming from older, highly polluting motorcycles and taxis, Bob Eco has found a market for its electric two and three-wheelers. 

These electric two and three-wheelers work with a vast network of battery swapping stations and are driven by people who get these vehicles on a lease-to-own basis.

Now, in a bid to raise more funds for expansion and bring their green technology to more countries, Bob Eco released Bobcoins, a digital coin that is essentially a representation of the ownership of economic rights (e.g., including a share of the profits or revenue). Bobcoin is a stakeable token that combines technology with the requirements of the securities markets, thereby helping in the liquidation of assets. 

By investing in Bobcoin, investors help in asset purchase and management and contribute to reducing pollution, creating jobs, and fighting poverty. 

The LoveChain

There is no denying that social media has changed the way we view things; from how we perceive the world to how we judge ourselves, moving online has created a revolution in how we interact, and everything goes by so fast that nothing feels still or permanent anymore. 

The LoveChain is doing its part in making records of love last forever with their platform, essentially a digital version of lovelocks found all over the world. 

Like lovelocks, The LoveChain is designed to record and commemorate people, occasions, and things users most value in their lives. Every user profile on the blockchain is given a cryptographically generated code number used to symbolize the uniqueness of their relationship. The platform even allows users to create and join sub-groups around different themes, all based on love. 

LoveChain is also built on Algorand, a green blockchain that’s energy-efficient and plans to further offset its carbon footprint in partnership with ClimateTrade. 

When users share what they love and care about on Lovechain, engage with the community, post content, and share data with advertisers, they get LOVR reward tokens, which gives them access to exclusive discounts and benefits with The LoveChain’s merchant partners. 

People can therefore commemorate anniversaries and milestones, keep an album of their precious moments with a loved one, and record and send messages of love. All of this and more would sit on the blockchain and be the user’s own piece of digital real estate, and because the blockchain is decentralized, this record would live forever. 

So their slogan is fitting: The LoveChain is forever. 

@Pay

From the ‘Letter of Credit’ notes to credit cards to Buy Now, Pay Later (BNPL). 

The concept of BNPL as a short-term financing solution is certainly helpful to consumers, especially since this model is largely interest-free. It’s not just about getting access to things you like; this model helps those who would otherwise not be able to immediately afford groceries or other necessities. 

It has become an increasingly popular payment method, and @Pay capitalizes not only on this opportunity but also participates in 2 other emerging markets: Cryptocurrency & fiat currency and Blockchain and smart contract technology. 

@Pay is a global decentralized platform giving a payment solution for shoppers, merchants, and marketplaces with the intention of empowering consumers to access the things they need while still allowing them to maintain financial wellness. The platform leverages blockchain technology, cryptocurrencies, and Buy-Now-Pay-Later solutions to help buyers make online purchases and pay back in instalments with no interest.

With a cart abandonment rate of 70%, resulting in $4.6 trillion lost in e-commerce sales per year, it’s no wonder that merchants and brands are partnering up with platforms like @Pay. 

@Pay is also built on the Algorand blockchain and the Solana blockchain, which is the fastest-growing ecosystem in crypto, with thousands more projects planned in the DeFi, NFT, and Web3 spheres. 

For millennials who are environmentally conscious and don’t wish to compromise when building good credit, and for brands who want to see clicks convert to sales, @Pay is the answer.

With impact tokens generating positive, measurable social change and helping to reduce pollution, eradicate poverty, and foster peace while still providing financial returns, there’s no doubt that these cryptocurrencies will be the next big thing in 2022.

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    Uniquecorn Strategies July 29, 2022 March 14, 2022
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